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Corporate Social Responsibility as a Conflict Between Shareholders

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Abstract

In recent years, firms have greatly increased the amount of resources allocated to activities classified as Corporate Social Responsibility (CSR). While an increase in CSR expenditure may be consistent with firm value maximization if it is a response to changes in stakeholders’ preferences, we argue that a firm’s insiders (managers and large blockholders) may seek to over- invest in CSR for their private benefit to the extent that doing so improves their reputations as good global citizens and has a “warm-glow” effect. We test this hypothesis by investigating the relation between firms’ CSR ratings and their ownership and capital structures. Employing a unique data set that categorizes the largest 3000 U.S. corporations as either socially responsible (SR) or socially irresponsible (SI), we find that on average, insiders’ ownership and leverage are negatively related to the firm’s social rating, while institutional ownership is uncorrelated with it. Assuming that higher CSR ratings is associated with higher CSR expenditure level, these results support our hypothesis that insiders induce firms to over-invest in CSR when they bear little of the cost of doing so.

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Acknowledgements

We thank Ron Giammarino, Rob Heinkel, Alan Kraus, Kai Li, Chris Perignon, Ralph Winter, and seminar participants at Concordia University, Imperial College, Lancaster University, McGill, Simon Fraser University, The University of British Columbia, University of Alberta, University of Colorado at Boulder, VU Amsterdam, Wake Forest University, Wilfrid Laurier University, the 2003 Finance and Accounting in Tel-Aviv conference, the 2004 NFA meetings, the 2005 Metrics Conference at UC Berkeley, the Second Annual Conference on Corporate Governance at Washington University in St. Louis, and the 2006 European Finance Association meeting in Zurich for helpful comments. We want to express our deepest gratitude to Justin Bellew from KLD Research & Analytics, Inc. for providing us data. We also gratefully acknowledge the research support of the Social Sciences and Humanities Research Council of Canada.

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Correspondence to Amir Rubin.

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Earlier versions of this paper were presented with the title “Corporate Social Responsibility as a conflict between owners.”

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Barnea, A., Rubin, A. Corporate Social Responsibility as a Conflict Between Shareholders. J Bus Ethics 97, 71–86 (2010). https://doi.org/10.1007/s10551-010-0496-z

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