Abstract
Ss were asked, for each of 200 adjectives, to rate the likability of a “woman your age” (Group W), a “man your age” (Group M), a “person your age” (Group P), or a “child” (Group C). There were 32 men and 32 women in each group. The ratings of Groups W and M were more polarized for Ss rating the opposite sex than for Ss rating their own sex. In other words, when positive adjectives were ascribed, women Ss rated men as more likable than women and men Ss rated women as more likable than men, while, when negative adjectives were ascribed, the opposite sex was rated as more unlikable. The results are considered in the context of information integration theory, employing a weighted average model of personality impression formation.’
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Combest, W., Kasten, K. & Shaffer, J.P. The relationship between personality impression formation and sex: An application of information integration theory. Bull. Psychon. Soc. 1, 2–4 (1973). https://doi.org/10.3758/BF03333318
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DOI: https://doi.org/10.3758/BF03333318