Journal of Medical Ethics 36 (5):275-278 (2010)
|Abstract||The principal objective for most patients seeking orthodontic services is a detectable improvement in their dentofacial appearance. Orthodontic treatment, in the mind of the patient, is something that makes you look better, feel better about yourself, and perhaps enhances your social possibilities, ie, to find a companion or make a positive impression during a job interview. Orthodontics, as a speciality, has collectively advanced the idea that enhanced occlusion (bite) improves the health and longevity of the dentition, and as a result many patients seeking orthodontic services affirm that their secondary goal of treatment is an oral health benefit. It would appear that there is some disparity between the end-user of orthodontic services and the orthodontic provider's perception of what constitutes orthodontic need. The aim of this paper is to examine two contrasting models that characterise how dentists ‘sell’ orthodontic services to patients and to discuss the conflict between professional ethics, practice management and evidence-based decision-making in orthodontic practice|
|Keywords||No keywords specified (fix it)|
|Categories||categorize this paper)|
|Through your library||Configure|
Similar books and articles
Stelios C. Zyglidopoulos & Peter J. Fleming (2008). Ethical Distance in Corrupt Firms: How Do Innocent Bystanders Become Guilty Perpetrators? [REVIEW] Journal of Business Ethics 78 (1-2):265 - 274.
Richard L. Lippke (2011). Punishing the Guilty, Not Punishing the Innocent. Journal of Moral Philosophy 7 (4):462-488.
James J. Angel & Douglas M. McCabe (2009). The Business Ethics of Short Selling and Naked Short Selling. Journal of Business Ethics 85 (1):239 - 249.
Mark C. Murphy (2009). Not Penal Substitution but Vicarious Punishment. Faith and Philosophy 26 (3):253-273.
Gary Fleischman & Sean Valentine (2003). Professionals' Tax Liability Assessments and Ethical Evaluations in an Equitable Relief Innocent Spouse Case. Journal of Business Ethics 42 (1):27 - 44.
Alan Wertheimer (1977). Punishing the Innocent — Unintentionally. Inquiry 20 (1-4):45 – 65.
Sean Valentine & Gary Fleischman (2003). Ethical Reasoning in an Equitable Relief Innocent Spouse Context. Journal of Business Ethics 45 (4):325 - 339.
Vidar Halvorsen (2004). Is It Better That ten Guilty Persons Go Free Than That One Innocent Person Be Convicted? Criminal Justice Ethics 23 (2):3-13.
Shaheen Borna & James M. Stearns (2002). The Ethics and Efficacy of Selling National Citizenship. Journal of Business Ethics 37 (2):193 - 207.
Irwin Goldstein (2003). Malicious Pleasure Evaluated: Is Pleasure an Unconditional Good? Pacific Philosophical Quarterly 84 (1):24–31.
Jeffrey Reiman & Ernest Den Haavang (1990). On the Common Saying That It is Better That Ten Guilty Persons Escape Than That One Innocent Suffer: Pro and Con. Social Philosophy and Policy 7 (02):226-.
J. K. Alexander (2006). Economic Instability and the Unfortunate, and Unavoidable, Consequences of Acting Ethically. Journal of Business Ethics 66 (2-3):147 - 155.
Juha Räikkä (2006). When a Person Feels That She Is Guilty and Believes That She Is Not Guilty. The Proceedings of the Twenty-First World Congress of Philosophy 9:149-152.
Colin Grant (1999). Theodore Levitt's Marketing Myopia. Journal of Business Ethics 18 (4):397 - 406.
Added to index2010-09-13
Total downloads5 ( #169,941 of 722,813 )
Recent downloads (6 months)1 ( #60,541 of 722,813 )
How can I increase my downloads?