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- Horacio Arló-Costa (2005). Models of Preference Reversals and Personal Rules: Do They Require Maximizing a Utility Function with a Specific Structure? Behavioral and Brain Sciences 28 (5):650-651.One of the reasons for adopting hyperbolic discounting is to explain preference reversals. Another is that this value structure suggests an elegant theory of the will. I examine the capacity of the theory to solve Newcomb's problem. In addition, I compare Ainslie's account with other procedural theories of choice that seem at least equally capable of accommodating reversals of preference.
The crucial feature of standard decision theory for present purposes is that it conceives rational action as maximizing, as doing the best that one can in terms of satisfying one’s preferences. For maximizing to be possible, the preference set in question must completely order a person’s options. But I have argued elsewhere that that condition is often unmet by actual preference sets, so maximizing is not always available. Given that it is not, satisficing deserves attention, both as the most important alternative to maximizing and for the lessons it can yield with respect to goal-directed action. With those lessons in hand, standard maximizing decision theory is reconsidered, with the aim of showing that it does not adequately represent the normative distinction between means and ends.
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