Abstract
Taking the idea of the quality of life as the point of departure, the article shows that the bioethical reflection is of great resonance for the present time. Then, it is marked that bioethics finds itself in a situation of a profound conflict between two dominant models of thought and conduct: the sanctity-of-life-ethics and the quality-of-life-ethics. To choose one of them is an important issue, for it basically means to select a framework of moral values and ethical guidelines according to which we want to build our civilisation in the third century. Finally, the author’s personal point of view is expressed that the sanctity-of-life-ethics is the only one that may allow us to avoid a complete moral disaster and to find a right way towards real happiness. Key words: quality of life, sanctity-of-life-ethics, quality-of-life-ethics, bioethics.