Are public relations texts covering ethics adequately?

Journal of Mass Media Ethics 4 (1):39 – 52 (1989)
As the public relations (PR) field becomes more and more concerned about ethics, attention turns to ethics instruction in university public relations programs. Analysis of six leading public relations texts shows a wide disparity in coverage of the topic, ranging from sparse philosophical to primarily anecdotal. According to the author, no basic conceptual framework has emerged to suggest common ground for studying public relations ethics and the default position seems to be to teach social responsibility / professionalism
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DOI 10.1080/08900528909358331
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References found in this work BETA
Vincent Ryan Ruggiero (1973). The Moral Imperative. [Port Washington, N.Y.]Alfred Pub. Co..
Vincent Barry (1985). Moral Issues in Business. Journal of Business Ethics 4 (2):129-144.

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Hyo-Sook Kim (2005). Universalism Versus Relativism in Public Relations. Journal of Mass Media Ethics 20 (4):333 – 344.

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