Virtue ethics and customer relationship management: towards a more holistic approach for the development of 'best practice'
David Bourget (Western Ontario)
David Chalmers (ANU, NYU)
Rafael De Clercq
Jack Alan Reynolds
Learn more about PhilPapers
Business Ethics 20 (2):121-130 (2011)
This paper focuses much-needed attention on the ethical nature of customer relationship management (CRM) strategies in organisations. The research uses an in-depth case study to reflect on the design, implementation and use of ‘best practice’ associated with CRM. We argue that conventional CRM philosophy is based on a fairly narrow construct that fails to consider ethical issues appropriately. We highlight why ethical considerations are important when organisations use CRM and how a more holistic approach incorporating some of Alasdair MacIntyre's ideas on virtue ethics could be relevant
|Keywords||No keywords specified (fix it)|
|Categories||categorize this paper)|
Setup an account with your affiliations in order to access resources via your University's proxy server
Configure custom proxy (use this if your affiliation does not provide a proxy)
|Through your library|
References found in this work BETA
David Dawson (2009). Conflicting Stories of Virtue in Uk Healthcare: Bringing Together Organisational Studies and Ethics. Business Ethics 18 (2):95-109.
Alasdair C. MacIntyre (2007). After Virtue: A Study in Moral Theory. University of Notre Dame Press.
Geoff Moore (2005). Corporate Character. Business Ethics Quarterly 15 (4):659-685.
Geoff Moore (2003). Hives and Horseshoes, Mintzberg or Macintyre: What Future for Corporate Social Responsibility? Business Ethics 12 (1):41–53.
Geoff Moore (2005). Humanizing Business. Business Ethics Quarterly 15 (2):237-255.
Citations of this work BETA
Boudewijn de Bruin (2013). Epistemic Virtues in Business. Journal of Business Ethics 113 (4):583-595.
Alejandro Agafonow (2013). Toward A Positive Theory of Social Entrepreneurship. On Maximizing Versus Satisficing Value Capture. Journal of Business Ethics:1-5.
Mohammed Y. A. Rawwas, Surendra Arjoon & Yusuf Sidani (2013). An Introduction of Epistemology to Business Ethics: A Study of Marketing Middle-Managers. [REVIEW] Journal of Business Ethics 117 (3):525-539.
Similar books and articles
Sanaa Askool & Keiichi Nakata (2011). A Conceptual Model for Acceptance of Social CRM Systems Based on a Scoping Study. AI and Society 26 (3):205-220.
David Dawson & Craig Bartholomew (2003). Virtues, Managers and Business People: Finding a Place for MacIntyre in a Business Context. [REVIEW] Journal of Business Ethics 48 (2):127 - 138.
Geoff Moore (2008). Re-Imagining the Morality of Management. Business Ethics Quarterly 18 (4):483-511.
L. J. van Vuuren & F. Crous (2005). Utilising Appreciative Inquiry (AI) in Creating a Shared Meaning of Ethics in Organisations. Journal of Business Ethics 57 (4):399-412.
L. J. Van Vuuren & F. Crous (2005). Utilising Appreciative Inquiry (AI) in Creating a Shared Meaning of Ethics in Organisations. Journal of Business Ethics 57 (4):399 - 412.
Patrick Maclagan (1992). Management Development and Business Ethics: A View From the U.K. [REVIEW] Journal of Business Ethics 11 (4):321 - 328.
Gregory R. Beabout (2012). Management as a Domain-Relative Practice That Requires and Develops Practical Wisdom. Business Ethics Quarterly 22 (2):405-432.
Rafik Z. Elias (2002). Determinants of Earnings Management Ethics Among Accountants. Journal of Business Ethics 40 (1):33 - 45.
Per Sandin (2009). Approaches to Ethics for Corporate Crisis Management. Journal of Business Ethics 87 (1):109 - 116.
Shenjiang Mo, Simon A. Booth & Zhongming Wang (2012). How Do Chinese Firms Deal with Inter-Organizational Conflict? Journal of Business Ethics 108 (1):121-129.
Kate Hodkinson (2008). How Should a Nurse Approach Truth-Telling? A Virtue Ethics Perspective. Nursing Philosophy 9 (4):248-256.
Bill Deval & George Sessions (1984). The Development of Nature Resources and the Integrity of Nature. Environmental Ethics 6 (4):293-322.
Philippe D’Anjou (2010). Toward an Horizon in Design Ethics. Science and Engineering Ethics 16 (2):355-370.
Bill Devall & George Sessions (1984). The Development of Nature Resources and the Integrity of Nature. Environmental Ethics 6 (4):293-322.
Added to index2011-03-15
Total downloads19 ( #124,695 of 1,696,294 )
Recent downloads (6 months)2 ( #239,061 of 1,696,294 )
How can I increase my downloads?