Business and social reputation: Exploring the concept and main dimensions of corporate reputation [Book Review]
Journal of Business Ethics 63 (4):361-370 (2006)
|Abstract||Different theoretical approaches highlight the growing relevance of corporate reputation as strategic factor. Among these approaches the arguments of the Resource-Based View are special worthwhile (Grant, 1991, California Management Review 33(3), 114–135; Barney, 1999, Sloan Management Review Spring, 137–145). Nevertheless, this topic poses several methodological problems (Barney et al., 2001), as the unavailability to identify and measure this organizational factor, that is “socially complex” and intangible in its nature. In this work, using the findings of our empirical research on Spanish biotechnology firms, we carry out an identification and measurement of corporate reputation, highlighting its two key components: “business reputation” and “social reputation”.|
|Keywords||corporate reputation social reputation business reputation|
|Categories||categorize this paper)|
|Through your library||Configure|
Similar books and articles
Marty Stuebs & Li Sun (2010). Business Reputation and Labor Efficiency, Productivity, and Cost. Journal of Business Ethics 96 (2):265 - 283.
Ronald Sims (2009). Toward a Better Understanding of Organizational Efforts to Rebuild Reputation Following an Ethical Scandal. Journal of Business Ethics 90 (4):453 - 472.
Robert J. Williams & J. Douglas Barrett (2000). Corporate Philanthropy, Criminal Activity, and Firm Reputation: Is There a Link? [REVIEW] Journal of Business Ethics 26 (4):341 - 350.
Stephen Bear, Noushi Rahman & Corinne Post (2010). The Impact of Board Diversity and Gender Composition on Corporate Social Responsibility and Firm Reputation. Journal of Business Ethics 97 (2):207 - 221.
Joakim Sandberg (2012). Corporate Ethics, Reputation Management. In Ruth Chadwick (ed.), Encyclopedia of Applied Ethics, 2nd ed. Academic Press.
Judy Larkin (2003). Strategic Reputation Risk Management. Palgrave Macmillan.
Michael J. Fritz & William B. Lamb (2005). Corporate Reputation. Proceedings of the International Association for Business and Society 16:253-258.
Marjo Elisa Siltaoja (2006). Value Priorities as Combining Core Factors Between CSR and Reputation – a Qualitative Study. Journal of Business Ethics 68 (1):91 - 111.
Chi-Shiun Lai, Chih-Jen Chiu, Chin-Fang Yang & Da-Chang Pai (2010). The Effects of Corporate Social Responsibility on Brand Performance: The Mediating Effect of Industrial Brand Equity and Corporate Reputation. [REVIEW] Journal of Business Ethics 95 (3):457 - 469.
Gregorio Martín De Castro, José Emilio Navas López & Pedro López Sáez (2006). Business and Social Reputation: Exploring the Concept and Main Dimensions of Corporate Reputation. Journal of Business Ethics 63 (4):361 - 370.
Added to index2009-01-28
Total downloads4 ( #188,906 of 722,916 )
Recent downloads (6 months)0
How can I increase my downloads?