David Bourget (Western Ontario)
David Chalmers (ANU, NYU)
Rafael De Clercq
Jack Alan Reynolds
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Journal of Business Ethics 2 (4):291 - 299 (1983)
The ethical behavior of marketing managers was examined by analyzing their responses to a series of different types of ethical dilemmas presented in vignette form. The ethical dilemmas addressed dealt with the issues of (1) coercion and control, (2) conflict of interest, (3) the physical environment, (4) paternalism, and (5) personal integrity. Responses were analyzed to discover whether managers' behavior varied by type of issue faced or whether there is some continuity to ethical behavior which transcends the type of ethical problem addressed.
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References found in this work BETA
Tom L. Beauchamp, Norman E. Bowie & Denis Gordon Arnold (eds.) (2008). Ethical Theory and Business. Pearson/Prentice Hall.
Citations of this work BETA
Donna M. Randall (1989). Taking Stock: Can the Theory of Reasoned Action Explain Unethical Conduct? [REVIEW] Journal of Business Ethics 8 (11):873 - 882.
John Tsalikis & David J. Fritzsche (1989). Business ethics: A literature review with a focus on marketing ethics. [REVIEW] Journal of Business Ethics 8 (9):695 - 743.
Khosro S. Jahdi & Gaye Acikdilli (2009). Marketing Communications and Corporate Social Responsibility (Csr): Marriage of Convenience or Shotgun Wedding? [REVIEW] Journal of Business Ethics 88 (1):103 - 113.
James B. Coninck (1992). How Sales Managers Control Unethical Sales Force Behavior. Journal of Business Ethics 11 (10):789-798.
Cubie L. L. Lau (2010). A Step Forward: Ethics Education Matters! [REVIEW] Journal of Business Ethics 92 (4):565 - 584.
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