Journal of Business Ethics 53 (1-2):97-106 (2004)
|Abstract||Corporate citizenship challenges the foundations and working of the basic institutions market, state and civil society. These institutional changes complicate the work of the manager, because the responsibilities of management are not only increasing, they are also becoming vaguer and more elusive. In this paper, I will analyze the new, complex responsibilities of management in terms of the scope and the legitimizationof corporate citizenship. What may we expect of individual organizations? Which wishes of which stakeholders should be honored? How can we legitimize the new societal and public role of business firms? The outcome of this analysis will be translated to the practice of management; how can we strengthen the social responsibility of managers? Four options will be discussed. (1) Market regulation, which binds the actions of managers. (2) Professionalization of management, which seeks for better information. (3) Moral management, which incorporates norms and values from outside the market. (4) Stakeholder management, which leaves room for the participation of stakeholders. These options can be schematized according to an internal-external axis and an objective-subjective axis. I will show that stakeholder management fits the best with the idea of corporate citizenship, but has serious risks of failing.|
|Keywords||No keywords specified (fix it)|
|Through your library||Configure|
Similar books and articles
Sandra Waddock (2005). Corporate Citizenship. Proceedings of the International Association for Business and Society 16:184-189.
Corporate citizenship from A. view (2008). Theorising Corporate Citizenship. Jeremy Moon, Andrew Crane and Dirk Matten / Corporate Power and Responsibility : A Citizenship Perspective; Christopher Cowton / Governing the Corporate Citizen : Reflections on the Role of Professionals; Tatjana Schönwälder-Kuntze. In Jesús Conill Sancho, Christoph Luetge & Tatjana Schó̈nwälder-Kuntze (eds.), Corporate Citizenship, Contractarianism and Ethical Theory: On Philosophical Foundations of Business Ethics. Ashgate Pub. Company.
Sara A. Morris (1997). Internal Effects of Stakeholder Management Devices. Journal of Business Ethics 16 (4):413-424.
Esben Rahbek Gjerdrum Pedersen (2011). All Animals Are Equal, but …: Management Perceptions of Stakeholder Relationships and Societal Responsibilities in Multinational Corporations. Business Ethics 20 (2):177-191.
Bryan W. Husted (2005). Risk Management, Real Options, Corporate Social Responsibility. Journal of Business Ethics 60 (2):175 - 183.
Joseph Heath & Wayne Norman (2004). Stakeholder Theory, Corporate Governance and Public Management: What Can the History of State-Run Enterprises Teach Us in the Post-Enron Era? Journal of Business Ethics 53 (3):247-265.
Ronald Jeurissen (2004). Institutional Conditions of Corporate Citizenship. Journal of Business Ethics 53 (1-2):87-96.
James E. Post (2002). Global Corporate Citizenship. Business Ethics Quarterly 12 (2):143-153.
James E. Post (2002). Global Corporate Citizenship: Principles to Live and Work By. Business Ethics Quarterly 12 (2):143-154.
Added to index2009-01-28
Total downloads10 ( #106,370 of 549,106 )
Recent downloads (6 months)1 ( #63,361 of 549,106 )
How can I increase my downloads?