Emergence: Cyborgs versus Cognitivist (Social) Darwinism

Emergence 1 (3):16-36 (1999)
The rob of knowledge workers in our society is an increasing focus of press and academic attention. Letiche suggests that knowledge workers often both work in and create "McDonaldized" simulacra, i.e. spaces for action that are less than real. He argues that the very concept of organizing is challenged by the tensions implicit in t h semi-ness of the semi-reality of subspaces. The arena for his argument is that of information technology. The language of his argument is that of identity, self; logic and activity-terms more often found in European academic debate than in American management practice. Forgive Letiche's use of academic literant forms. This world of emergence and cyborgs and of warfare with cognitivist (social) Darwinism may be a bit alien to some readers, but the argument and message will not be. In the semi-real spaces of managing, creativity is bought only at a large cost to others and managers find themselves needing to determine when that price is worth paying
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