David Bourget (Western Ontario)
David Chalmers (ANU, NYU)
Rafael De Clercq
Jack Alan Reynolds
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Journal of Business Ethics 105 (2):267-276 (2012)
Attempting to determine solutions for unethical practices in the field, this research was designed to assess the effectiveness of public relations firms’ ethics statements in decreasing the incidence of malpractice. This study revealed an encouraging finding that practitioners working in firms with ethical parameters were significantly more likely to engage in ethical practices. Moreover, educating public relations practitioners about the content of ethics statement could positively influence their ethical practices. At the same time, this study’s findings suggest further questions for consideration in future scholarship and in the application of ethics statements to practice within the field.
|Keywords||Ethics code Ethics statement Public relations firm|
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References found in this work BETA
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Citations of this work BETA
Lauren N. Harkrider, Chase E. Thiel, Zhanna Bagdasarov, Michael D. Mumford, James F. Johnson, Shane Connelly & Lynn D. Devenport (2012). Improving Case-Based Ethics Training with Codes of Conduct and Forecasting Content. Ethics and Behavior 22 (4):258 - 280.
Young Kim (2015). Toward an Ethical Model of Effective Crisis Communication. Business and Society Review 120 (1):57-81.
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