David Bourget (Western Ontario)
David Chalmers (ANU, NYU)
Rafael De Clercq
Ezio Di Nucci
Jack Alan Reynolds
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Journal of Business Ethics 95 (4):557 - 569 (2010)
This study proposes two identification cuing factors (i. e., CSR associations and CSR participation) to understand how corporate social responsibility (CSR) relates to employees' identification with their firm.The results reveal that a firm's CSR initiatives increase employee-company identification (E-C identification).E-C identification, in turn, influences employees' commitment to their company. However, CSR associations do not directly influence employees' identification with a firm, but rather influence their identification through perceived external prestige (PEP). Compared to CSR associations, CSR participation has a direct influence on E-C identification. On the basis of these findings, it is argued that CSR performance can be an effective way for companies to maintain a positive relationship with their employees
|Keywords||corporate social responsibility (CSR) CSR associations CSR participation employee–company identification (E–C identification) perceived external prestige (PEP)|
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Citations of this work BETA
Ker-Tah Hsu (2012). The Advertising Effects of Corporate Social Responsibility on Corporate Reputation and Brand Equity: Evidence From the Life Insurance Industry in Taiwan. [REVIEW] Journal of Business Ethics 109 (2):189-201.
Ante Glavas & Lindsey N. Godwin (2013). Is the Perception of 'Goodness' Good Enough? Exploring the Relationship Between Perceived Corporate Social Responsibility and Employee Organizational Identification. Journal of Business Ethics 114 (1):15-27.
Omer Farooq, Marielle Payaud, Dwight Merunka & Pierre Valette-Florence (2013). The Impact of Corporate Social Responsibility on Organizational Commitment: Exploring Multiple Mediation Mechanisms. [REVIEW] Journal of Business Ethics 125 (4):1-18.
Kenneth De Roeck & Nathalie Delobbe (2012). Do Environmental CSR Initiatives Serve Organizations' Legitimacy in the Oil Industry? Exploring Employees' Reactions Through Organizational Identification Theory. Journal of Business Ethics 110 (4):397-412.
Kenneth Roeck & Nathalie Delobbe (2012). Do Environmental CSR Initiatives Serve Organizations' Legitimacy in the Oil Industry? Exploring Employees' Reactions Through Organizational Identification Theory. Journal of Business Ethics 110 (4):397-412.
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