Corporate responsibility perceptions in change: Finnish managers' views on stakeholder issues from 1994 to 2004

Business Ethics 19 (1):14-34 (2010)
Abstract
The purpose of this paper is to investigate the changes in Finnish managers' corporate responsibility perceptions from 1994 to 2004. Following earlier research, the concept of corporate responsibility is operationalised using the stakeholder approach. Empirically, we ask how managers' views on stakeholder issues have changed during the 10-year research period, and how managers' stakeholder orientation compares with their economic orientation. The data were collected using a survey research instrument in the years 1994, 1999 and 2004. The research results show a positive change in managers' corporate responsibility perceptions during this time period. In addition, managers' stakeholder orientation seems to be in balance with their economic orientation. However, the economic context – in terms of both their own company's economic position and the general economic situation – has an effect on managers' stakeholder orientation.
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    Thomas M. Garrett (1966). Business Ethics. New York, Appleton-Century-Crofts.

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    Brian K. Burton & Michael Goldsby (2005). Stakeholder Salience and Ethical Views of Small Business Managers. Proceedings of the International Association for Business and Society 16:306-309.
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