David Bourget (Western Ontario)
David Chalmers (ANU, NYU)
Rafael De Clercq
Jack Alan Reynolds
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Journal of Agricultural and Environmental Ethics 19 (5):427-442 (2006)
The many well-publicized food scandals in recent years have resulted in a general state of vulnerable trust. As a result, building consumer trust has become an important goal in agri-food policy. In their efforts to protect trust in the agricultural and food sector, governments and industries have tended to consider the problem of trust as merely a matter of informing consumers on risks. In this article, we argue that the food sector better addresses the problem of trust from the perspective of the trustworthiness of the food sector itself. This broad idea for changing the focus of trust is the assumption that if you want to be trusted, you should be trustworthy. To provide a clear understanding of what being trustworthy means within the food sector, we elaborate on both the concept of trust and of responsibility. In this way we show that policy focused on enhancing transparency and providing information to consumers is crucial, but not sufficient for dealing with the problem of consumer trust in the current agri-food context.
|Keywords||food food policy responsibility trust trustworthiness|
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Citations of this work BETA
Zahra Meghani & Jennifer Kuzma (2011). The “Revolving Door” Between Regulatory Agencies and Industry: A Problem That Requires Reconceptualizing Objectivity. [REVIEW] Journal of Agricultural and Environmental Ethics 24 (6):575-599.
Renee B. Kim (2009). Meeting Consumer Concerns for Food Safety in South Korea: The Importance of Food Safety and Ethics in a Globalizing Market. [REVIEW] Journal of Agricultural and Environmental Ethics 22 (2):141-152.
Peter G. Modin & Sven Ove Hansson (2011). Moral and Instrumental Norms in Food Risk Communication. Journal of Business Ethics 101 (2):313 - 324.
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