David Bourget (Western Ontario)
David Chalmers (ANU, NYU)
Rafael De Clercq
Jack Alan Reynolds
Learn more about PhilPapers
Journal of Business Ethics 10 (3):229 - 236 (1991)
An examination of the empirical literature on public relations ethics indicates serious doubts and concerns about the ethics of the public relations practice. Practitioners tend to perceive the ethics of their top management as higher than their own ethics, suggesting that top management (of which practitioners are a part) should be in the forefront of improving organizational and practitioner ethics.This article also discusses public relations practitioners' suggestions on how ethics in public relations can be improved. Sample members of the Public Relations Society of America most frequently suggest having ethics education, taking disciplinary action against violators of codes of ethics, and emphasizing professionalism of practitioners as strategies for improving practitioner ethics. This article also concludes that, because ethics education leads the list of suggestions, professional-development seminars and college-level courses might explore in further detail those ethics issues most common in the practice and might examine in group settings how the ethics of such issues are perceived by practitioners.
|Keywords||No keywords specified (fix it)|
|Categories||categorize this paper)|
Setup an account with your affiliations in order to access resources via your University's proxy server
Configure custom proxy (use this if your affiliation does not provide a proxy)
|Through your library|
References found in this work BETA
No references found.
Citations of this work BETA
Eyun-Jung Ki & Soo-Yeon Kim (2010). Ethics Statements of Public Relations Firms: What Do They Say? [REVIEW] Journal of Business Ethics 91 (2):223 - 236.
Similar books and articles
Steven R. Thomsen (1998). Public Relations and the Tobacco Industry: Examining the Debate on Practictioner Ethics. Journal of Mass Media Ethics 13 (3):152 – 164.
David L. Martinson (1998). A Question of Distributive and Social Justice: Public Relations Practitioners and the Marketplace of Ideas. Journal of Mass Media Ethics 13 (3):141 – 151.
Elspeth Tilley (2005). The Ethics Pyramid: Making Ethics Unavoidable in the Public Relations Process. Journal of Mass Media Ethics 20 (4):305 – 320.
Thomas H. Bivins (1989). Are Public Relations Texts Covering Ethics Adequately? Journal of Mass Media Ethics 4 (1):39 – 52.
James H. Bissland & Terry Lynn Rentner (1989). Education's Role in Professionalizing Public Relations: A Progress Report. Journal of Mass Media Ethics 4 (1):92 – 105.
Mathew Cabot (2005). Moral Development and Pr Ethics. Journal of Mass Media Ethics 20 (4):321 – 332.
Yi-Hui Huang (2001). Should a Public Relations Code of Ethics Be Enforced? Journal of Business Ethics 31 (3):259 - 270.
Shannon A. Bowen (2010). An Overview of the Public Relations Function. Business Expert Press.
Kathy Fitzpatrick & Candace Gauthier (2001). Toward a Professional Responsibility Theory of Public Relations Ethics. Journal of Mass Media Ethics 16 (2 & 3):193 – 212.
Katie R. Place (2011). A Qualitative Examination of Public Relations Practitioner Ethical Decision Making and the Deontological Theory of Ethical Issues Management. Journal of Mass Media Ethics 25 (3):226-245.
Added to index2009-01-28
Total downloads44 ( #45,145 of 1,410,046 )
Recent downloads (6 months)1 ( #177,059 of 1,410,046 )
How can I increase my downloads?