David Bourget (Western Ontario)
David Chalmers (ANU, NYU)
Rafael De Clercq
Ezio Di Nucci
Jack Alan Reynolds
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Journal of Business Ethics 91 (2):207 - 221 (2010)
The concept of corporate social responsibility (CSR) has been widely investigated, but a generally accepted theoretical framework does not yet exist. This paper argues that the idiosyncrasies of large firms and SMEs explains the different approaches to CSR, and that the notion of social capital is a more useful way of understanding the CSR approach of SMEs, whereas stakeholder theory more closely addresses the CSR approach of large firms. Based on the extant literature, we present a comparison of large firm and SME idiosyncrasies suggesting that both consolidated and emerging strategic orientations toward responsible behaviours exist. Idiosyncrasies of large firms and SMEs are also discussed to provide an assessment of the firm’s strategic CSR orientation, suggesting the key drivers upon which CSR strategies must be based. A twofold consideration emerges. First, the CSR–SME relationship could be better explained if the notion of social capital is taken into account, but this should also be accompanied by a stakeholder view of the SME; second, social capital and stakeholder theory should be taken as alternative ways of explaining CSR in both large firms and SMEs.
|Keywords||corporate social responsibility (CSR) idiosyncrasies small and medium-sized enterprises (SMEs) social capital stakeholder theory|
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References found in this work BETA
Elisabet Garriga & Domènec Melé (2004). Corporate Social Responsibility Theories: Mapping the Territory. [REVIEW] Journal of Business Ethics 53 (1-2):51-71.
Jan Lepoutre & Aimé Heene (2006). Investigating the Impact of Firm Size on Small Business Social Responsibility: A Critical Review. [REVIEW] Journal of Business Ethics 67 (3):257 - 273.
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Citations of this work BETA
Dorothée Baumann-Pauly, Christopher Wickert, Laura J. Spence & Andreas Georg Scherer (2013). Organizing Corporate Social Responsibility in Small and Large Firms: Size Matters. [REVIEW] Journal of Business Ethics 115 (4):693-705.
Clodia Vurro, Angeloantonio Russo & Francesco Perrini (2009). Shaping Sustainable Value Chains: Network Determinants of Supply Chain Governance Models. [REVIEW] Journal of Business Ethics 90 (4):607 - 621.
Alain Verbeke & Vincent Tung (2013). The Future of Stakeholder Management Theory: A Temporal Perspective. [REVIEW] Journal of Business Ethics 112 (3):529-543.
Suman Sen & James Cowley (2013). The Relevance of Stakeholder Theory and Social Capital Theory in the Context of CSR in SMEs: An Australian Perspective. Journal of Business Ethics 118 (2):413-427.
Chris Groves, Lori Frater, Robert Lee & Elen Stokes (2011). Is There Room at the Bottom for CSR? Corporate Social Responsibility and Nanotechnology in the UK. Journal of Business Ethics 101 (4):525-552.
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