David Bourget (Western Ontario)
David Chalmers (ANU, NYU)
Rafael De Clercq
Jack Alan Reynolds
Learn more about PhilPapers
Journal of Business Ethics 96 (2):317 - 338 (2010)
Fair Trade companies have pulled off an astonishing tour de force. Despite their relatively small size and lack of resources, they have managed to achieve considerable commercial success and, in so doing, have put the fair trade issue firmly onto industry agendas. We analyse the critical role played by social capital in this success and demonstrate the importance of values as an exploitable competitive asset. Our research raises some uncomfortable questions about whether fair trade has 'sold out' to the mainstream and whether these companies have any independent future or whether their ultimate success lies in the impact they have had on day-to-day trading behaviour
|Keywords||fair trade fairtrade social capital networks business ethics corporate values|
|Categories||categorize this paper)|
Setup an account with your affiliations in order to access resources via your University's proxy server
Configure custom proxy (use this if your affiliation does not provide a proxy)
|Through your library|
References found in this work BETA
Iain A. Davies & Andrew Crane (2003). Ethical Decision Making in Fair Trade Companies. Journal of Business Ethics 45 (1-2):79 - 92.
Iain A. Davies, Bob Doherty & Simon Knox (2010). The Rise and Stall of a Fair Trade Pioneer: The Cafédirect Story. [REVIEW] Journal of Business Ethics 92 (1):127 - 147.
Ian Davies (2009). Latino Immigration and Social Change in the United States: Toward an Ethical Immigration Policy. [REVIEW] Journal of Business Ethics 88 (2):377 - 391.
Anil Hira & Jared Ferrie (2006). Fair Trade: Three Key Challenges for Reaching the Mainstream. [REVIEW] Journal of Business Ethics 63 (2):107 - 118.
Michael J. Maloni & Michael E. Brown (2006). Corporate Social Responsibility in the Supply Chain: An Application in the Food Industry. [REVIEW] Journal of Business Ethics 68 (1):35 - 52.
Citations of this work BETA
No citations found.
Similar books and articles
Geoff Moore (2004). The Fair Trade Movement: Parameters, Issues and Future Research. [REVIEW] Journal of Business Ethics 53 (1-2):73-86.
Tierney Bondy & Vishal Talwar (2011). Through Thick and Thin: How Fair Trade Consumers Have Reacted to the Global Economic Recession. [REVIEW] Journal of Business Ethics 101 (3):365-383.
Eeva Laine & Matias Laine (2008). A Fair Trade ATO in a Period of Transition. Proceedings of the International Association for Business and Society 19:113-124.
Valéry Bezençon & Sam Blili (2009). Fair Trade Managerial Practices: Strategy, Organisation and Engagement. [REVIEW] Journal of Business Ethics 90 (1):95 - 113.
Francisco VanderHoff Boersma (2009). The Urgency and Necessity of a Different Type of Market: The Perspective of Producers Organized Within the Fair Trade Market. [REVIEW] Journal of Business Ethics 86 (1):51 - 61.
Corinne Gendron, Véronique Bisaillon & Ana Isabel Otero Rance (2009). The Institutionalization of Fair Trade: More Than Just a Degraded Form of Social Action. [REVIEW] Journal of Business Ethics 86 (1):63 - 79.
Jesús Alvarado (2009). Fair Trade in Mexico and Abroad: An Alternative to the Walmartopia? [REVIEW] Journal of Business Ethics 88 (2):301 - 317.
Caroline Josephine Doran (2009). The Role of Personal Values in Fair Trade Consumption. Journal of Business Ethics 84 (4):549 - 563.
Patrick De Pelsmacker & Wim Janssens (2007). A Model for Fair Trade Buying Behaviour: The Role of Perceived Quantity and Quality of Information and of Product-Specific Attitudes. Journal of Business Ethics 75 (4):361 - 380.
Iain A. Davies (2009). Alliances and Networks: Creating Success in the UK Fair Trade Market. [REVIEW] Journal of Business Ethics 86 (1):109 - 126.
Added to index2010-07-03
Total downloads6 ( #213,996 of 1,101,879 )
Recent downloads (6 months)5 ( #68,243 of 1,101,879 )
How can I increase my downloads?