Strategic risk-taking propensity: The role of ethical climate and marketing output control [Book Review]
David Bourget (Western Ontario)
David Chalmers (ANU, NYU)
Rafael De Clercq
Jack Alan Reynolds
Learn more about PhilPapers
Journal of Business Ethics 90 (4):593 - 606 (2009)
In the wake of the current financial crises triggered by risky mortgage-backed securities, the question of ethics and risk-taking is once again at the front and center for both practitioners and academics. Although risk-taking is considered an integral part of strategic decision-making, sometimes firms could be propelled to take risks driven by reasons other than calculated strategic choices. The authors argue that a firm's risk-taking propensity is impacted by its ethical climate (egoistic or benevolent) and its emphasis on output control to manage its marketing function. The firm's long-term orientation is argued to moderate the control–risk propensity relationship. The authors also extend research on risk and performance and argue that the association of risk-taking propensity and firm performance is contingent on the ownership (publicly traded versus privately held) structure of the firm. Based on survey data from a sample of manufacturing industries in the United States, the results show significant impact of ethical climate and marketing output control on a firm's risk-taking propensity; also risk-taking propensity shows a stronger association with firm performance in privately held firms than in publicly traded firms
|Keywords||risk risk-taking propensity ethical climate long-term orientation output control publicly traded privately held|
|Categories||categorize this paper)|
|Through your library||Configure|
Similar books and articles
Liliana Rojas-Suarez, Financial Regulations in Developing Countries: Can They Effectively Limit the Impact of Capital Account Volatility?
Richard E. Carney (1971). Risk-Taking Behavior; Concepts, Methods, and Applications to Smoking and Drug Abuse. Springfield, Ill.,Thomas.
Allison Ross & Nafsika Athanassoulis (2010). The Social Nature of Engineering and its Implications for Risk Taking. Science and Engineering Ethics 16 (1):147-168.
Sue Annis Hammond & John W. Slocum (1996). The Impact of Prior Firm Financial Performance on Subsequent Corporate Reputation. Journal of Business Ethics 15 (2):159 - 165.
Donald Neubaum, Marie Mitchell & Marshall Schminke (2004). Firm Newness, Entrepreneurial Orientation, and Ethical Climate. Journal of Business Ethics 52 (4):335 - 347.
Gregory Mellema (1988). Groups, Responsibility, and Risk Taking in Business Organizations. Journal of Business Ethics 7 (8):593 - 603.
N. Athanassoulis & A. Ross (2010). A Virtue Ethical Account of Making Decisions About Risk. Journal of Risk Research 13 (2):217.
A. Salama, K. Anderson & J. S. Toms (2011). Does Community and Environmental Responsibility Affect Firm Risk? Evidence From UK Panel Data 1994–2006. Business Ethics 20 (2):192-204.
Amit Saini & Mike Krush (2008). Anomie and the Marketing Function: The Role of Control Mechanisms. [REVIEW] Journal of Business Ethics 83 (4):845 - 863.
Added to index2009-03-30
Total downloads4 ( #195,570 of 1,007,943 )
Recent downloads (6 months)1 ( #64,735 of 1,007,943 )
How can I increase my downloads?