Journal of Business Ethics 32 (1):55 - 68 (2001)
|Abstract||This study compares Australian marketers with those in the United States along lines that are particular to the study of ethics. The test measured two different moral philosophies, idealism and relativism, and compared perceptions of ethical problems, ethical intentions, and corporate ethical values. According to Hofstede''s cultural typologies, there should be little difference between American and Australian marketers, but the study did find significant differences. Australians tended to be more idealistic and more relativistic than Americans and the other results were mixed, making it difficult to generalize about the effects of moral philosophies on the components of ethical decision-making measured here. This is an important finding; as firms become increasingly more globalized, marketers will more often be involved in cross-cultural ethical dilemmas and it seems natural to assume that similar cultures will have similar ethical orientations. That assumption may well prove erroneous.|
|Keywords||No keywords specified (fix it)|
|Categories||categorize this paper)|
|Through your library||Configure|
Similar books and articles
Robert W. Armstrong (1996). The Relationship Between Culture and Perception of Ethical Problems in International Marketing. Journal of Business Ethics 15 (11):1199 - 1208.
Anusorn Singhapakdi, Somboom Salyachivin, Busaya Virakul & Vinich Veerayangkur (2000). Some Important Factors Underlying Ethical Decision Making of Managers in Thailand. Journal of Business Ethics 27 (3):271 - 284.
William A. Wines & Nancy K. Napier (1992). Toward an Understanding of Cross-Cultural Ethics: A Tentative Model. [REVIEW] Journal of Business Ethics 11 (11):831 - 841.
Long-Chuan Lu, Gregory M. Rose & Jeffrey G. Blodgett (1999). The Effects of Cultural Dimensions on Ethical Decision Making in Marketing: An Exploratory Study. [REVIEW] Journal of Business Ethics 18 (1):91 - 105.
A. Ben Oumlil & Joseph L. Balloun (2009). Ethical Decision-Making Differences Between American and Moroccan Managers. Journal of Business Ethics 84 (4):457 - 478.
Anusorn Singhapakdi, C. P. Rao & Scott J. Vitell (1996). Ethical Decision Making: An Investigation of Services Marketing Professionals. [REVIEW] Journal of Business Ethics 15 (6):635 - 644.
Janet Marta, Anusorn Singhapakdi, Dong-Jin Lee, Sebnem Burnaz, Y. Ilker Topcu, M. G. Serap Atakan & Tugrul Ozkaracalar (2012). The Effects of Corporate Ethical Values and Personal Moral Philosophies on Ethical Intentions in Selling Situations: Evidence From Turkish, Thai, and American Businesspeople. [REVIEW] Journal of Business Ethics 106 (2):229-241.
Anusorn Singhapakdi, Janet K. Marta, Kumar C. Rallapalli & C. P. Rao (2000). Toward an Understanding of Religiousness and Marketing Ethics: An Empirical Study. [REVIEW] Journal of Business Ethics 27 (4):305 - 319.
Anusorn Singhapakdi, Scott J. Vitell, C. P. Rao & David L. Kurtz (1999). Ethics Gap: Comparing Marketers with Consumers on Important Determinants of Ethical Decision-Making. [REVIEW] Journal of Business Ethics 21 (4):317 - 328.
Janet Marta, Christina M. Heiss & Steven A. De Lurgio (2008). An Exploratory Comparison of Ethical Perceptions of Mexican and U.S. Marketers. Journal of Business Ethics 82 (3):539 - 555.
Added to index2009-01-28
Total downloads3 ( #213,130 of 722,745 )
Recent downloads (6 months)0
How can I increase my downloads?