David Bourget (Western Ontario)
David Chalmers (ANU, NYU)
Rafael De Clercq
Jack Alan Reynolds
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Journal of Business Ethics 27 (3):271 - 284 (2000)
This study analyzes the marketing ethics decision-making process of Thai managers. In particular, it examines the relative influences of ethical perceptions, religiosity, personal moral philosophies, and corporate ethical values on ethical intentions of managers in Thailand. Managers enrolled in executive MBA or special MBA programs from public and private universities throughout Thailand were selected as target respondents. The survey results generally indicate that both dimensions of moral philosophies, idealism and relativism, are significant predictors of a Thai manager''s ethical intention, as hypothesized. The results also reveal that perceived ethical problem is a positive factor of a Thai manager''s ethical intention. The results generally support our hypothesis regarding the influence of corporate ethical values, that Thai managers in organizations with higher levels of ethical values tend to have a more ethical intention than the managers in organizations with lower levels of ethical values. The survey results regarding the influences of religiosity, however, are mixed.
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Citations of this work BETA
Scott J. Vitell (2009). The Role of Religiosity in Business and Consumer Ethics: A Review of the Literature. [REVIEW] Journal of Business Ethics 90 (2):155 - 167.
Bodo B. Schlegelmilch & Magdalena Öberseder (2010). Half a Century of Marketing Ethics: Shifting Perspectives and Emerging Trends. [REVIEW] Journal of Business Ethics 93 (1):1 - 19.
Sean R. Valentine & Connie R. Bateman (2011). The Impact of Ethical Ideologies, Moral Intensity, and Social Context on Sales-Based Ethical Reasoning. Journal of Business Ethics 102 (1):155-168.
Mario Fernando, Shyamali Dharmage & Shamika Almeida (2008). Ethical Ideologies of Senior Australian Managers: An Empirical Study. [REVIEW] Journal of Business Ethics 82 (1):145 - 155.
Noel Y. M. Siu & Kit-Chun Joanna Lam (2009). A Comparative Study of Ethical Perceptions of Managers and Non–Managers. Journal of Business Ethics 88 (1):167 - 183.
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