David Bourget (Western Ontario)
David Chalmers (ANU, NYU)
Rafael De Clercq
Jack Alan Reynolds
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Journal of Mass Media Ethics 14 (2):107 – 118 (1999)
The moral development of advertising educators is important to an understanding of how they teach ethics. This article describes a survey that explores how advertising educators define and think about ethics. It examines the theoretical foundations of moral development in relation to teaching advertising ethics and provides a summary describing advertising educators' ideas about the nature of ethics. We conclude by predicting today's advertising students' ability to identify and resolve ethical dilemmas.
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