David Bourget (Western Ontario)
David Chalmers (ANU, NYU)
Rafael De Clercq
Jack Alan Reynolds
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Journal of Business Ethics 62 (3):267 - 275 (2005)
This study compares college students with other adults in terms of the Muncy–Vitell (1992) consumer ethics scale. Further, the study updates the Muncy–Vitell consumer ethics scale with modifications that include rewording and the addition of new items. These new items can be grouped into three distinct categories – (1) downloading/buying counterfeit goods, (2) recycling/environmental awareness and (3) doing the right thing/doing good. The study also compares these two groups in terms of their attitude toward business. Results show that there is indeed a significant difference between these two groups in terms of ethical perceptions, but not in terms of the “recycling” items and the “doing good” items. There was also little difference between the groups in terms of their attitude toward business indicating that attitude toward business does not explain their different ethical perspectives.
|Keywords||Muncy-Vitell consumer ethics scale attitude towards business four-dimensional solution illegal activities|
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Citations of this work BETA
Lumina S. Albert & Leonard M. Horowitz (2009). Attachment Styles and Ethical Behavior: Their Relationship and Significance in the Marketplace. [REVIEW] Journal of Business Ethics 87 (3):299 - 316.
Kirsten Robertson, Lisa McNeill, James Green & Claire Roberts (2012). Illegal Downloading, Ethical Concern, and Illegal Behavior. Journal of Business Ethics 108 (2):215-227.
Ricky Y. K. Chan, Y. H. Wong & T. K. P. Leung (2008). Applying Ethical Concepts to the Study of “Green” Consumer Behavior: An Analysis of Chinese Consumers' Intentions to Bring Their Own Shopping Bags. [REVIEW] Journal of Business Ethics 79 (4):469 - 481.
Zhiqiang Liu, Fue Zeng & Chenting Su (2009). Does Relationship Quality Matter in Consumer Ethical Decision Making? Evidence From China. Journal of Business Ethics 88 (3):483 - 496.
Helmut Schneider, John Krieger & Azra Bayraktar (2011). The Impact of Intrinsic Religiosity on Consumers' Ethical Beliefs: Does It Depend on the Type of Religion? A Comparison of Christian and Moslem Consumers in Germany and Turkey. [REVIEW] Journal of Business Ethics 102 (2):319-332.
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