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  1. Meng Zhao, Justin Tan & Seung Ho Park (forthcoming). From Voids to Sophistication: Institutional Environment and Mnc Csr Crisis in Emerging Markets. Journal of Business Ethics.
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  2. Justin Tan & Anna E. Tan (2012). Business Under Threat, Technology Under Attack, Ethics Under Fire: The Experience of Google in China. Journal of Business Ethics 110 (4):469-479.
    Although not frequently regarded as controversial, digital communications industries continue to be sites of CSR conflicts, particularly internationally. Investigating CSR issues in the digital communications industry is pertinent because in addition to being one of the fastest growing industries, it has created a host of new CSR issues that require further attention. This case study examines an incident in early 2010, when Google Inc. China and the Chinese government reached an impasse that produced a large-scale, transnational conflict that reached a (...)
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  3. Justin Tan (2009). Institutional Structure and Firm Social Performance in Transitional Economies: Evidence of Multinational Corporations in China. [REVIEW] Journal of Business Ethics 86 (2):171 - 189.
    With the expansion of multinational corporations (MNCs), the alarming upsurge in widely publicized and notable corporate scandals involving MNCs in emerging markets has begun to draw both academic and managerial attention to look beyond home market practices to the pressing concern of CSR in emerging markets. Previous studies on CSR have focused primarily on Western markets, reserving limited discussions in addressing the issue of MNC attitudes and CSR practices in their emerging host markets abroad. Despite this incongruity in academic response (...)
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  4. Justin Tan (2009). Multinational Corporations and Social Responsibility in Emerging Markets: Opportunities and Challenges for Research and Practice. [REVIEW] Journal of Business Ethics 86 (2):151 - 153.
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  5. Justin Tan & Irene Hau-Siu Chow (2009). Isolating Cultural and National Influence on Value and Ethics: A Test of Competing Hypotheses. [REVIEW] Journal of Business Ethics 88 (1):197 - 210.
    We live in an increasingly globalizing world, in which countries are closely linked by international trade and investment ties. Cross-cultural comparative studies of national values and ethics have attracted growing research interest in recent years, because shared practices, values and ethical standards depend on shared beliefs. However, the findings of such studies have been unable to reach a consensus on the impact of culture on ethics-related attitudes and behavior. Empirically, many "cross–cultural" differences reported by previous studies might actually stem from (...)
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  6. Justin Tan & Anna E. Tan (2009). Managing Public Relations in an Emerging Economy: The Case of Mercedes in China. [REVIEW] Journal of Business Ethics 86 (2):257 - 266.
    This case study documents a high-profile incident involving the world-famous auto maker Daimler Benz with its customers in China. On the one hand, angry customers felt victimized by the auto maker's lack of willingness to take responsibility and its double standard between industrialized markets and emerging economies in dealing with customer complaints; on the other hand, the auto maker also felt frustrated at how this product warranty matter quickly escalated into a public relations nightmare. The case illustrates the complexity of (...)
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  7. Justin Tan (2008). Breaking the “Bamboo Curtain” and the “Glass Ceiling”: The Experience of Women Entrepreneurs in High-Tech Industries in an Emerging Market. [REVIEW] Journal of Business Ethics 80 (3):547 - 564.
    Despite the role women play in job creation, economic growth and society revitalization, especially in economies undergoing fundamental transformations, issues emerging from women in entrepreneurship have not received adequate attention in academic research. As a result, our understanding of women entrepreneurship in emerging markets as well as in nontraditional industries is even more limited. In this study, I attempt to partially fill the gap by comparing entrepreneurial orientations and venture performance between men and women entrepreneurs in electronics industry in Chinese (...)
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