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  1. Mutual Understanding, The State of Attention, and the Ground for Interaction in Economic Systems.Lawrence A. Berger - 1996 - Business Ethics Quarterly 6 (1):1-25.
    Neoclassical economic theory assurnes that people pursue utility maximization within an obiective framework, evident to all, that serves as the basis for the interaction. Agents are assumed to be detached observers who see the situation as it is in obiective reality. It is argued in this article that there is no obiective ground for interaction that exists apart from the understanding of economic agents. Agents have orientations that change over time depending on the way that the situation is currently understood. (...)
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