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  1. Toward an Ethical Model of Effective Crisis Communication.Young Kim - 2015 - Business and Society Review 120 (1):57-81.
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  • Public Relations and Rawls: An Ill-Fitting Veil to Wear.Chris Roberts - 2012 - Journal of Mass Media Ethics 27 (3):163-176.
    John Rawls's ?veil of ignorance? approach to ethical decision making is a staple in mass media ethics literature, but Rawls's overarching theory of distributive justice receives less consideration in public relations ethics than in other communication disciplines. Public relations ethicists who describe the veil often divorce it from Rawls's original intention. This paper describes Rawls's theory; its uses and misuses in contemporary discussions of public relations ethics; six reasons why the veil seems to be a difficult fit for public relations (...)
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  • The Communication Contract and Its Ten Ground Clauses.Birgitta Dresp-Langley - 2009 - Journal of Business Ethics 87 (3):415-436.
    Global society issues are putting increasing pressure on both small and large organizations to communicate ethically at all levels. Achieving this requires social skills beyond the choice of language or vocabulary and relies above all on individual social responsibility. Arguments from social contract philosophy and speech act theory lead to consider a communication contract that identifies the necessary individual skills for ethical communication on the basis of a limited number of explicit clauses. These latter are pragmatically binding for all partners (...)
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