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  1. “Take-the-Best” and Other Simple Strategies: Why and When they Work “Well” with Binary Cues.Robin M. Hogarth & Natalia Karelaia - 2006 - Theory and Decision 61 (3):205-249.
    The effectiveness of decision rules depends on characteristics of both rules and environments. A theoretical analysis of environments specifies the relative predictive accuracies of the “take-the-best” heuristic and other simple strategies for choices between two outcomes based on binary cues. We identify three factors: how cues are weighted; characteristics of choice sets; and error. In the absence of error and for cases involving from three to five binary cues, TTB is effective across many environments. However, hybrids of equal weights and (...)
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  • Rational Foundations of Fast and Frugal Heuristics: The Ecological Rationality of Strategy Selection via Improper Linear Models.Jason Dana & Clintin P. Davis-Stober - 2016 - Minds and Machines 26 (1-2):61-86.
    Research on “improper” linear models has shown that predetermined weighting schemes for the linear model, such as equally weighting all predictors, can be surprisingly accurate on cross-validation. We review recent advances that can characterize the optimal choice of an improper linear model. We extend this research to the understanding of fast and frugal heuristics, particularly to the ecologically rational goal of understanding in which task environments given heuristics are optimal. We demonstrate how to test this model using the Recognition Heuristic (...)
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  • The priority heuristic: Making choices without trade-offs.Eduard Brandstätter, Gerd Gigerenzer & Ralph Hertwig - 2006 - Psychological Review 113 (2):409-432.
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