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  1. The Mediating Role of Anticipated Guilt in Consumers' Ethical Decision-Making.Sarah Steenhaut & Patrick Van Kenhove - 2006 - Journal of Business Ethics 69 (3):269 - 288.
    In this paper, we theorize that the anticipation of guilt plays an important role in ethically questionable consumer situations. We propose an ethical decision-making framework incorporating anticipated guilt as partial mediator between consumers' ethical beliefs (anteceded by ethical ideology) and intentions. In the first study, we compared several models using structural equation modeling and found empirical support for our research model. A second experiment was set up to illustrate how these new insights may be applied to prevent consumers from taking (...)
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  • An Empirical Investigation of the Relationships Among a Consumer’s Personal Values, Ethical Ideology and Ethical Beliefs.Sarah Steenhaut & Patrick van Kenhove - 2006 - Journal of Business Ethics 64 (2):137 - 155.
    This study provides an additional partial test of the Hunt-Vitell theory [1986, Journal of Macro-marketing, 8, 5-16; 1993, 'The General Theory of Marketing Ethics: A Retrospective and Revision', in N. C. Smith and J. A. Quelch (eds.), Ethics in Marketing (Irwin Inc., Homewood), pp. 775-784], within the consumer ethics context. Using structural equation modeling, the relationships among an individual's personal values (conceptualized by the typology of Schwartz [1992, 'Universals in the Content and Structure of Values: Theoretical Advances and Empirical Tests (...)
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  • Relationship Commitment and Ethical Consumer Behavior in a Retail Setting: The Case of Receiving Too Much Change at the Checkout.Sarah Steenhaut & Patrick Van Kenhove - 2005 - Journal of Business Ethics 56 (4):335 - 353.
    In this study, we conducted two experiments to examine the effect of relationship commitment on the reaction of shoppers to receiving too much change, controlling for the amount of excess change. Hypotheses based on equity theory, opportunism and guilt were set up and tested. The first study showed that, when the less committed consumer is confronted with a large excess of change, he/she is less likely to report this mistake, compared with a small excess. Conversely, consumers with a high commitment (...)
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  • Double Standards: The Role of Techniques of Neutralization.Bock Tine De & Kenhove Patrick Van - 2011 - Journal of Business Ethics 99 (2):283 - 296.
    Despite the growing number of studies examining consumers' perceptions of unethical corporate and consumer practices, research examining the apparent double standard existing between what consumers perceive as acceptable corporate behaviour and what they believe are acceptable consumer practices remains scarce. Contradictory, double standards are often quoted by other researchers as a major stream in ethical literature.The few studies dealing with this topic as well as this study indicate that people rate corporate unethical actions as less admissible compared to similar consumer (...)
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  • Consumer Ethics: The Role of Self-Regulatory Focus.Tine De Bock & Patrick Van Kenhove - 2010 - Journal of Business Ethics 97 (2):241 - 255.
    The present study investigates the influence of self-regulatory focus on consumer ethical beliefs (i.e., consumers' judgment of various unethical consumer practices). The self-regulatory focus framework is highly influential and applies to an impressively wide spectrum of topics across a diverse array of domains. However, previous research has not yet examined the link between this personality construct and the consumer ethics field. Findings indicate that promotion affects one's attitude toward questionable consumer practices with those having a stronger (versus weaker) promotion focus (...)
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  • An Exploratory Study Into the Factors Impeding Ethical Consumption.Jeffery Bray, Nick Johns & David Kilburn - 2011 - Journal of Business Ethics 98 (4):597 - 608.
    Although consumers are increasingly engaged with ethical factors when forming opinions about products and making purchase decisions, recent studies have highlighted significant differences between consumers' intentions to consume ethically, and their actual purchase behaviour. This article contributes to an understanding of this 'Ethical Purchasing Gap' through a review of existing literature, and the inductive analysis of focus group discussions. A model is suggested which includes exogenous variables such as moral maturity and age which have been well covered in the literature, (...)
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  • Effects of Nationality, Gender, and Religiosity on Business-Related Ethicality.Robert A. Peterson, Gerald Albaum, Dwight Merunka, Jose Luis Munuera & Scott M. Smith - 2010 - Journal of Business Ethics 96 (4):573 - 587.
    Cross-national studies of business-related ethicality frequently have concluded that Americans possess higher ethical standards than non-Americans. These conclusions have generally been based on survey responses of relatively small convenience samples of individuals in a very limited number of countries. This article reports a study of the relationship between nationality and business-related ethicality based on survey responses from more than 6300 business students attending 120 colleges and universities in 36 countries. Two well-documented determinants of business ethics (gender and religiosity) were investigated (...)
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  • Why Ethical Consumers Don’T Walk Their Talk: Towards a Framework for Understanding the Gap Between the Ethical Purchase Intentions and Actual Buying Behaviour of Ethically Minded Consumers.Michal J. Carrington, Benjamin A. Neville & Gregory J. Whitwell - 2010 - Journal of Business Ethics 97 (1):139-158.
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  • Why Ethical Consumers Don’T Walk Their Talk: Towards a Framework for Understanding the Gap Between the Ethical Purchase Intentions and Actual Buying Behaviour of Ethically Minded Consumers.Michal J. Carrington, Benjamin A. Neville & Gregory J. Whitwell - 2010 - Journal of Business Ethics 97 (1):139-158.
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  • Why Ethical Consumers Don’T Walk Their Talk: Towards a Framework for Understanding the Gap Between the Ethical Purchase Intentions and Actual Buying Behaviour of Ethically Minded Consumers. [REVIEW]Michal J. Carrington, Benjamin A. Neville & Gregory J. Whitwell - 2010 - Journal of Business Ethics 97 (1):139 - 158.
    Despite their ethical intentions, ethically minded consumers rarely purchase ethical products (Auger and Devinney: 2007, Journal of Business Ethics 76, 361-383). This intentions-behaviour gap is important to researchers and industry, yet poorly understood (Belk et al.: 2005, Consumption, Markets and Culture 8(3), 275-289). In order to push the understanding of ethical consumption forward, we draw on what is known about the intention— behaviour gap from the social psychology and consumer behaviour literatures and apply these insights to ethical consumerism. We bring (...)
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  • Confucian Dynamism, the Role of Money and Consumer Ethical Beliefs: An Exploratory Study in Taiwan.Long-Chuan Lu, Ya-Wen Huang & Hsiu-Hua Chang - 2014 - Ethics and Behavior 24 (1):34-52.
    Consumer ethics is the moral principles and standards that guide consumers to determine the certain consumption behaviors are ethically right or wrong. Whereas cultural and personal dimensions are crucial constructs affecting individual ethical attitudes and behaviors, few studies consider Confucian dynamism and the role of money in consumer ethics. Confucian dynamism, a cultural dimension based on Confucianism, has played a central role in guiding moral obligations and ethics in human relations in several East Asian countries. Thus, this study tested its (...)
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  • Effects of Nationality, Gender, and Religiosity on Business-Related Ethicality.Robert A. Peterson, Gerald Albaum, Dwight Merunka, Jose Luis Munuera & Scott M. Smith - 2010 - Journal of Business Ethics 96 (4):573-587.
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  • Consumer Judgment of Morally-Questionable Behaviors: The Relationship Between Ethical and Legal Judgments.Daphne Sobolev & Niklas Voege - forthcoming - Journal of Business Ethics:1-16.
    Consumers’ engagement in morally-questionable behaviors poses a serious threat to firms. To further the understanding of consumers’ behavior, this study explores the association and conflicts between their ethical and legal judgments. In addition, it examines the way consumers’ judgments depend on their mind-sets and the legal liability criterion of action. In two experiments, participants were asked to judge the ethicality and legality of consumers’ morally-questionable behaviors. Behavior activity and participants’ mind-sets were manipulated. The results show that consumers are more likely (...)
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  • Measuring Unethical Consumer Behavior Across Four Countries.Vince W. Mitchell, George Balabanis, Bodo B. Schlegelmilch & T. Bettina Cornwell - 2009 - Journal of Business Ethics 88 (2):395-412.
    The huge amounts spent on store security and crime prevention worldwide, not only costs international businesses, but also amounts to a hidden tax on those law-binding consumers who bear higher prices. Most previous research has focused on shoplifting and ignored many other ways in which consumers cheat businesses. Using a hybrid of both qualitative research and survey approaches in four countries, an index of 37 activities was developed to examine consumers’ unethical activities across UK, US, France, and Austria. The findings (...)
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  • A Case for Consumer Social Responsibility : Including a Selected Review of Consumer Ethics/Social Responsibility Research.Scott J. Vitell - 2015 - Journal of Business Ethics 130 (4):767-774.
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  • Investigating the Effects of Gender on Consumers' Moral Philosophies and Ethical Intentions.Connie R. Bateman & Sean R. Valentine - 2010 - Journal of Business Ethics 95 (3):393 - 414.
    Using information collected from a convenience sample of graduate and undergraduate students affiliated with a Midwestern university in the United States, this study determined the extent to which gender (defined as sex differences) is related to consumers' moral philosophies and ethical intentions. Multivariate and univariate results indicated that women were more inclined than men to utilize both consequence-based and rulebased moral philosophies in questionable consumption situations. In addition, women placed more importance on an overall moral philosophy than did men, and (...)
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  • “Yes, but This Other One Looks Better/Works Better”: How Do Consumers Respond to Trade-Offs Between Sustainability and Other Valued Attributes?Michael G. Luchs & Minu Kumar - 2017 - Journal of Business Ethics 140 (3):567-584.
    Consumers are increasingly facing product evaluation and choice situations that include information about product sustainability, i.e., information about a product’s relative environmental and social impact. In many cases, consumers have to make decisions that involve a trade-off between product sustainability and other valued product attributes. Similarly, product and marketing managers need to make decisions that reflect how consumers will respond to different trade-off scenarios. In the current research, we study consumer responses across two different possible trade-off scenarios: one in which (...)
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  • Anger Strays, Fear Refrains: The Differential Effect of Negative Emotions on Consumers’ Ethical Judgments.Jatinder J. Singh, Nitika Garg, Rahul Govind & Scott J. Vitell - 2018 - Journal of Business Ethics 151 (1):235-248.
    Although various factors have been studied for their influence on consumers’ ethical judgments, the role of incidental emotions has received relatively less attention. Recent research in consumer behavior has focused on studying the effect of specific incidental emotions on various aspects of consumer decision making. This paper investigates the effect of two negative, incidental emotional states of anger and fear on ethical judgment in a consumer context using a passive unethical behavior scenario. The paper presents two experimental studies. Study 1 (...)
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  • Ethical Decisions About Sharing Music Files in the P2P Environment.Rong-An Shang, Yu-Chen Chen & Pin-Cheng Chen - 2008 - Journal of Business Ethics 80 (2):349-365.
    Digitized information and network have made an enormous impact on the music and movie industries. Internet piracy is popular and has greatly threatened the companies in these industries. This study tests Hunt-Vitell’s ethical decision model and attempts to understand why and how people share unauthorized music files with others in the peer-to-peer (P2P) network. The norm of anti-piracy, the ideology of free software, the norm of reciprocity, and the ideology of consumer rights are proposed as four deontological norms related to (...)
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  • Applying Ethical Concepts to the Study of “Green” Consumer Behavior: An Analysis of Chinese Consumers' Intentions to Bring Their Own Shopping Bags.Ricky Y. K. Chan, Y. H. Wong & T. K. P. Leung - 2008 - Journal of Business Ethics 79 (4):469-481.
    Drawing on the general ethics and social psychology literature, this study presents a model to delineate the major factors likely to affect consumers' intentions to bring their own shopping bags when visiting a supermarket . The model is empirically validated using a survey of 250 Chinese consumers. Overall, the findings support the hypothesized direct influence of teleological evaluation and habit on BYOB intention, as well as that of deontological evaluation and teleological evaluation on ethical judgment about the BYOB practice. Teleological (...)
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  • The Role of Identity Salience in the Effects of Corporate Social Responsibility on Consumer Behavior.Longinos Marin, Salvador Ruiz & Alicia Rubio - 2009 - Journal of Business Ethics 84 (1):65-78.
    Based on the assumption that consumers will reward firms for their support of social programs, many organizations have adopted corporate social responsibility (CSR) practices. Drawing on social identity theory, a model of influence of CSR on loyalty is developed and tested using a sample of real consumers. Results demonstrate that CSR initiatives are linked to stronger loyalty both because the consumer develops a more positive company evaluation, and because one identifies more strongly with the company. Moreover, identity salience is shown (...)
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  • Researcher Interaction Biases and Business Ethics Research: Respondent Reactions to Researcher Characteristics.Anthony D. Miyazaki & Kimberly A. Taylor - 2008 - Journal of Business Ethics 81 (4):779-795.
    The potential for biased responses that occur when researchers interact with their study participants has long been of interest to both academicians and practitioners. Given the sensitive nature of the field, researcher interaction biases are of particular concern for business ethics researchers regardless of their preference for survey, experimental, or qualitative methodology. Whereas some ethics researchers may inadvertently bias data by misrecording or misinterpreting responses, other biases may occur when study participants' responses are systematically influenced by the mere introduction of (...)
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  • Do Ethical Social Media Communities Pay Off? An Exploratory Study of the Ability of Facebook Ethical Communities to Strengthen Consumers’ Ethical Consumption Behavior.Johanna Gummerus, Veronica Liljander & Reija Sihlman - 2017 - Journal of Business Ethics 144 (3):449-465.
    It has been proposed that the social networking site Facebook is suitable for building communities and strengthening customer relationships, and also many organizations that promote ethical consumption have established online communities there. However, because of the newness of ethical online communities, little is known about the extent to which consumer participation in them produces positive outcomes. The present study aims at exploring such outcomes: first, we identify consumer-perceived benefits from ethical community participation, and second, we explore whether these benefits influence (...)
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  • Does Relationship Quality Matter in Consumer Ethical Decision Making? Evidence From China.Zhiqiang Liu, Fue Zeng & Chenting Su - 2009 - Journal of Business Ethics 88 (3):483 - 496.
    This study explores the linear logic between consumer ethical beliefs (CEBs) and consumer unethical behavior (CUB) in a Chinese context. A relational view helps fill the belief–behavior gap by exploring the moderating role of relationship quality in reducing CUBs. Specifically, when consumers are more receptive to a set of actions that may be deemed inappropriate by moral principles, they are more likely to engage in unethical behaviors. However, when consumers perceive their misconduct as possibly damaging to the relationship developed with (...)
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  • Business Unethicality as an Impediment to Consumer Trust: The Moderating Role of Demographic and Cultural Characteristics. [REVIEW]Leonidas C. Leonidou, Olga Kvasova, Constantinos N. Leonidou & Simos Chari - 2013 - Journal of Business Ethics 112 (3):397-415.
    The article reports the findings of a study conducted among 387 consumers regarding their perceptions of the unethicality of business practices of firms and how these affect their response behavior, in terms of trust, satisfaction, and loyalty. The study confirmed that high levels of perceived corporate unethicality decrease consumer trust. This in turn reduces consumer satisfaction, which ultimately has negative effects on customer loyalty. It was also revealed that, although both consumer gender and urbanity have a moderating effect on the (...)
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  • “Monkey See, Monkey Do?”: The Effect of Construal Level on Consumers’ Reactions to Others’ Unethical Behavior.Yuanqiong He, Junfang Zhang, Yuanyuan Zhou & Zhilin Yang - forthcoming - Journal of Business Ethics:1-18.
    This research examines how and why reactions to other consumers’ unethical behavior differ among consumers and vary in different situations. Drawing on construal level theory, the authors propose that the relationship between other consumers’ unethical behavior and focal consumers’ unethical behavior is moderated by focal consumers’ construal level, and self-expressiveness mediates this moderating effect. Specifically, consumers at higher construal levels tend to view their behavior as more self-expressive and are thus less likely to imitate other consumers’ unethical behavior. Study 1 (...)
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  • Investigating Moral Ideology, Ethical Beliefs, and Moral Intensity Among Consumers of Pakistan.Syed Afzal Moshadi Shah & Shehla Amjad - 2017 - Asian Journal of Business Ethics 6 (2):153-187.
    The purpose of the study is to empirically examine moral ideology, ethical beliefs, and moral intensity in the context of Pakistan. Jones, 366–395, 1991) model and Muncy and Vitell have extensively been investigated and validated in west for examining ethical decision-making process. This study examines and validates these models in a collectivist cultural settings, i.e., Pakistan. A self-administered online survey technique using convenience sampling technique was used to gather data from a sample of 1000 consumers in Pakistan. Final analysis was (...)
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  • The Missing Link Between Corporate Social Responsibility and Consumer Trust: The Case of Fair Trade Products.Sandro Castaldo, Francesco Perrini, Nicola Misani & Antonio Tencati - 2009 - Journal of Business Ethics 84 (1):1-15.
    This paper investigates the link between the consumer perception that a company is socially oriented and the consumer intention to buy products marketed by that company. We suggest that this link exists when at least two conditions prevail: (1) the products sold by that company comply with ethical and social requirements; (2) the company has an acknowledged commitment to protect consumer rights and interests. To test these hypotheses, we conducted a survey among the clients of retail chains offering Fair Trade (...)
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  • Evolutionary Economics, Responsible Innovation and Demand: Making a Case for the Role of Consumers.Michael P. Schlaile, Matthias Mueller, Michael Schramm & Andreas Pyka - 2018 - Philosophy of Management 17 (1):7-39.
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  • An Extended Model of Moral Outrage at Corporate Social Irresponsibility.Paolo Antonetti & Stan Maklan - 2016 - Journal of Business Ethics 135 (3):429-444.
    A growing body of literature documents the important role played by moral outrage or moral anger in stakeholders’ reactions to cases of corporate social irresponsibility. Existing research focuses more on the consequences of moral outrage than a systematic analysis of how appraisals of irresponsible corporate behavior can lead to this emotional experience. In this paper, we develop and test, in two field studies, an extended model of moral outrage that identifies the cognitions that lead to, and are associated with, this (...)
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  • Consumer Response to Unethical Corporate Behavior: A Re-Examination and Extension of the Moral Decoupling Model.Kristina Haberstroh, Ulrich R. Orth, Stefan Hoffmann & Berit Brunk - 2017 - Journal of Business Ethics 140 (1):161-173.
    This research replicates Bhattacharjee et al. :1167–1184, 2013) moral decoupling model and extends the original along the dimensions of theory, method, and context. Adopting a branding perspective and focusing on the corporate domain rather than the public figures investigated by Bhattacharjee and colleagues, this research examines the proposition that consumers dissociate judgments of morality from judgments of performance to justify purchasing from companies deemed to act immorally. The original study is further extended by applying the model in a different cultural (...)
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  • The End of Religion? Examining the Role of Religiousness, Materialism, and Long-Term Orientation on Consumer Ethics in Indonesia.Denni Arli & Fandy Tjiptono - 2014 - Journal of Business Ethics 123 (3):1-16.
    Various studies on the impact of religiousness on consumer ethics have produced mixed results and suggested further clarification on the issue. Therefore, this article examines the effect of religiousness, materialism, and long-term orientation on consumer ethics in Indonesia. The results from 356 respondents in Indonesia, the largest Muslim population in the world, showed that intrinsic religiousness positively affected consumer ethics, while extrinsic social religiousness negatively affected consumer ethics. However, extrinsic personal religiousness did not affect consumer ethical beliefs dimensions. Unlike other (...)
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  • Consumer Ethics: A Cross-Cultural Study of the Ethical Beliefs of Turkish and American Consumers.Mohammed Y. A. Rawwas, Ziad Swaidan & Mine Oyman - 2005 - Journal of Business Ethics 57 (2):183-195.
    The ethical climate in Turkey is beset by ethical problems. Bribery, environmental pollution, tax frauds, deceptive advertising, production of unsafe products, and the ethical violations that involved politicians and business professionals are just a few examples. The purpose of this study is to compare and contrast the ethical beliefs of American and Turkish consumers using the Ethical Position Questionnaire (EPQ) of Forsyth (1980), the Machiavellianism scale, and the Consumer Ethical Practices of Muncy and Vitell questionnaire (MVQ). A sample of 376 (...)
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  • The Developmental Process of Unethical Consumer Behavior: An Investigation Grounded in China.Zhiqiang Liu, Zhilin Yang, Fue Zeng & David Waller - 2015 - Journal of Business Ethics 128 (2):411-432.
    This study seeks to understand how consumers make unethical decisions and how unethical consumer behavior is formed in a relational society. By taking a relational interactive perspective and adopting a grounded theory approach, we have developed a theoretical framework for examining UCB’s developmental process in a relational society. The framework reveals 4 levels and 12 paths of UCB formation. Importantly, this study finds that UCB in a relational society is influenced by guanxi-oriented social culture so deeply that it cannot be (...)
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  • The Role of Spiritual Well-Being and Materialism in Determining Consumers' Ethical Beliefs: An Empirical Study with Australian Consumers. [REVIEW]Rafi M. M. I. Chowdhury & Mario Fernando - 2013 - Journal of Business Ethics 113 (1):61-79.
    A survey was conducted to investigate the relationship of Australian consumers’ lived (experienced) spiritual well-being and materialism with the various dimensions of consumer ethics. Spiritual well-being is composed of four domains—personal, communal, transcendental and environmental well-being. All four domains were examined in relation to the various dimensions of consumers’ ethical beliefs (active/illegal dimension, passive dimension, active/legal dimension, ‘no harm, no foul’ dimension and ‘doing good’/recycling dimension). The results indicated that lived communal well-being was negatively related to perceptions of the active/illegal (...)
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  • Consumer Personality and Green Buying Intention: The Mediate Role of Consumer Ethical Beliefs.Long-Chuan Lu, Hsiu-Hua Chang & Alan Chang - 2015 - Journal of Business Ethics 127 (1):205-219.
    The primary purpose of this study is to link the effects of consumer personality traits on green buying intention via the mediating variable of consumer ethical beliefs so as to extend the context of green buying intentions with consumer ethics literatures. Based on a survey of 545 Taiwanese respondents, consumer personality traits were found to significantly affect consumer ethical beliefs. The results also indicate that some dimensions of consumer ethical beliefs significantly predict consumer intention to buy green products. Generally speaking, (...)
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  • Ethical Consumption and New Business Models in the Food Industry. Evidence From the Eataly Case.Roberta Sebastiani, Francesca Montagnini & Daniele Dalli - 2013 - Journal of Business Ethics 114 (3):473-488.
    Individual and collective ethical stances regarding ethical consumption and related outcomes are usually seen as both a form of concern about extant market offerings and as opportunities to develop new offerings. In this sense, demand and supply are traditionally portrayed as interacting dialectically on the basis of extant business models. In general, this perspective implicitly assumes the juxtaposition of demand side ethical stances and supply side corporate initiatives. The Eataly story describes, however, a different approach to market transformation; in this (...)
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  • What We Believe Is Not Always What We Do: An Empirical Investigation Into Ethically Questionable Behavior in Consumption. [REVIEW]Kyoko Fukukawa & Christine Ennew - 2010 - Journal of Business Ethics 91 (S1):49 - 60.
    This article presents the results of an empirical study which argues that ethical judgment is not sufficient, by itself, to explain ethically questionable behavior in consumption. The study adopts Ajzen's Theory of Planned Behavior and presents results from a self-completion survey questionnaire covering five scenarios describing ethical consumer dilemmas. Confirmatory factor analysis was used to assess measurement structures, and the proposed model was estimated using logistic regression. Three antecedents, namely Social Norm (an extension of the construct of Subjective Norm), Perceived (...)
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  • Consumer Social Responsibility : Toward a Multi-Level, Multi-Agent Conceptualization of the “Other CSR”.Robert Caruana & Andreas Chatzidakis - 2014 - Journal of Business Ethics 121 (4):577-592.
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  • The Muncy–Vitell Consumer Ethics Scale: A Modification and Application.Scott J. Vitell & James Muncy - 2005 - Journal of Business Ethics 62 (3):267-275.
    This study compares college students with other adults in terms of the Muncy–Vitell (1992) consumer ethics scale. Further, the study updates the Muncy–Vitell consumer ethics scale with modifications that include rewording and the addition of new items. These new items can be grouped into three distinct categories – (1) downloading/buying counterfeit goods, (2) recycling/environmental awareness and (3) doing the right thing/doing good. The study also compares these two groups in terms of their attitude toward business. Results show that there is (...)
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  • An Integrative Model of the Influence of Parental and Peer Support on Consumer Ethical Beliefs: The Mediating Role of Self-Esteem, Power, and Materialism.Elodie Gentina, L. J. Shrum, Tina M. Lowrey, Scott J. Vitell & Gregory M. Rose - 2018 - Journal of Business Ethics 150 (4):1173-1186.
    What causes adolescents to develop consumer’ ethical beliefs? Prior research has largely focused on the negative influence of peers and negative patterns of parent–child interactions to explain risky and unethical consumer behaviors. We take a different perspective by focusing on the positive support of parents and peers in adolescent social development. An integrative model is developed that links parental and peer support with adolescents’ self-worth motives, their materialistic tendencies, and their consumer ethical beliefs. In a study of 984 adolescents, we (...)
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  • Managerial and Public Attitudes Toward Ethics in Marketing Research.Praveen Aggarwal, Rajiv Vaidyanathan & Stephen Castleberry - 2012 - Journal of Business Ethics 109 (4):463-481.
    This research updates and significantly extends Akaah and Riordon’s (J Market Res 26:112–120, 1989 ) evaluation of ethical perceptions of marketing research misconduct among marketing research professionals. In addition to examining changes in perceptions toward key marketing research practices over time, we assess professionals’ judgments on the ethicality, importance, and occurrence of a variety of new marketing research ethics situations in both online and offline contexts. In a second study, we assess ethical judgments of the public at large using a (...)
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  • Using Best–Worst Scaling Methodology to Investigate Consumer Ethical Beliefs Across Countries.Pat Auger, Timothy M. Devinney & Jordan J. Louviere - 2007 - Journal of Business Ethics 70 (3):299-326.
    This study uses best–worst scaling experiments to examine differences across six countries in the attitudes of consumers towards social and ethical issues that included both product related issues (such as recycled packaging) and general social factors (such as human rights). The experiments were conducted using over 600 respondents from Germany, Spain, Turkey, USA, India, and Korea. The results show that there is indeed some variation in the attitudes towards social and ethical issues across these six countries. However, what is more (...)
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  • Seize the Day or Save the World? The Importance of Ethical Claims and Product Nature Congruity.Vera Herédia-Colaço & Rita Coelho do Vale - 2018 - Journal of Business Ethics 152 (3):783-801.
    Consumers have shown increasing interest in products that reflect social and environmental concerns—so-called “sustainable products.” Although consumers typically view sustainability positively, the ethical attributes of products do not always drive their preferences, which implies a trade-off between ethical attributes and other valued attributes. In the current research, we examine how consumers implicitly judge products and services that are more or less congruent with social and environmental concerns and how incongruity between ethical claims and a product’s nature may influence consumers to (...)
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  • Understanding Consumer's Responses to Enterprise's Ethical Behaviors: An Investigation in China. [REVIEW]Xinming Deng - 2012 - Journal of Business Ethics 107 (2):159-181.
    The response of consumers to a firm’s ethical behavior and the underlying factors influencing/forming each consumer’s response outcome is analyzed in this article based on information obtained through interviews. The results indicate that, in the Chinese context, the responding outcome can be boiled down to five types, namely, resistance, questioning, indifference, praise, and support. Additionally, consumers’ responses were mainly influenced by the specific consumer’s ethical consciousness, ethical cognitive effort, perception of ethical justice, motivation judgment, institutional rationality, and corporate social responsibility–corporate (...)
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  • Moral Philosophy, Materialism, and Consumer Ethics: An Exploratory Study in Indonesia. [REVIEW]Long-Chuan Lu & Chia-Ju Lu - 2010 - Journal of Business Ethics 94 (2):193 - 210.
    Although the ethical judgment of consumers in the United States and other industrialized countries has received considerable attention, consumer ethics in Asian-market settings have seldom been explored. The purchase and making of counterfeit products are considered common, but disreputable, attributes of Southeast Asian consumers. According to the Association of South-East Asian Nations (ASEAN), Indonesia ranks third among the leading countries of counterfeit items in Asia. Retail revenue losses attributed to counterfeiting amounted to US $183 million in 2004. Therefore, elucidating the (...)
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  • Attachment Styles and Ethical Behavior: Their Relationship and Significance in the Marketplace.Lumina S. Albert & Leonard M. Horowitz - 2009 - Journal of Business Ethics 87 (3):299-316.
    This paper compares the ethical standards reported by consumers and managers with different attachment styles (secure, preoccupied, fearful, or dismissing). We conducted two studies of consumer ethical beliefs and a third managerial survey. In Study 1, we used a questionnaire that we constructed, and in Study 2, we used the Muncy–Vitell Consumer Ethics Scale. The results in both the studies were consistent and showed that men reported a greater indifference to ethical transgressions than women. Based on the two studies, the (...)
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  • Ethical Consumers Among the Millennials: A Cross-National Study. [REVIEW]Tania Bucic, Jennifer Harris & Denni Arli - 2012 - Journal of Business Ethics 110 (1):113-131.
    Using two samples drawn from contrasting developed and developing countries, this investigation considers the powerful, unique Millennial consumer group and their engagement in ethical consumerism. Specifically, this study explores the levers that promote their ethical consumption and the potential impact of country of residence on cause-related purchase decisions. Three distinct subgroups of ethical consumers emerge among Millennials, providing insight into their concerns and behaviors. Instead of being conceptualized as a single niche market, Millennials should be treated as a collection of (...)
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  • Anomie and the Marketing Function: The Role of Control Mechanisms.Jean Johnson, Mike Krush & Amit Saini - 2008 - Journal of Business Ethics 83 (4):863-863.
    The authors use the theoretical notion of anomie to examine the impact of top management’s control mechanisms on the environment of the marketing function. Based on a literature review and in-depth field interviews with marketing managers in diverse industries, a conceptual model is proposed that incorporates the two managerial control mechanisms, viz. output and process control, and relates their distinctive influence to anomie in the marketing function. Three contingency variables, i.e., resource scarcity, power, and ethics codification, are proposed to moderate (...)
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  • Disentangling the Effects of Perceived Deception and Anticipated Harm on Consumer Responses to Deceptive Advertising.David Boush, Robert Madrigal & Guang-Xin Xie - 2015 - Journal of Business Ethics 129 (2):281-293.
    Previous behavioral research on advertising deception has focused on the extent to which consumers would be misled by claims and implications of advertisements. The present research examines the effect of an important, but largely neglected, dimension: the severity of anticipated harm as a result of being deceived. Two experiments disentangle the effect of anticipated harm on consumer brand attitudes and purchase intentions from that of perceived deception. Interestingly, greater harmfulness increases diagnosticity of perceived deception, which partially accounts for consumers’ negative (...)
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