While reviewing relevant recent research, it becomes apparent that cognitive approaches have been rejected and excluded from Critical Discourse Analysis by many scholars out of often unjustified reasons. This article argues, in contrast, that studies in CDA would gain significantly through integrating insights from socio-cognitive theories into their framework. Examples from my own research into the comprehension and comprehensibility of news broadcasts, Internet discussion boards as well as into discourse and discrimination illustrate this position. However, I also argue that there (...) are salient limits to cognitive theories which have to be taken into account, specifically when proposing social change via rational/cognitive insights. Examples from recent political debates on immigration and from the election campaign in the US in 2004 serve to emphasize these arguments. (shrink)

This paper explores, in some detail at the European Union scale, processes and relationships of recontextualization between higher education and other EU policy fields, including for instance the recontextualization of ‘competitiveness rhetoric’ and ‘globalization rhetoric’ in HE policy documents. We trace the implementation of the Bologna Process in two EU member states, Austria and Romania, illustrating the effects of these very different socio-political and historical contexts on EU standardization processes through a detailed discourse analytic study of recontextualization processes of policy (...) documents. This paper integrates two approaches in critical discourse analysis, Fairclough's dialectic-relational approach and Wodak's discourse-historical approach, by introducing recontextualization as a salient critical discourse analysis category and explaining its relationship to other categories within a discourse-analytical approach to trans-disciplinary research on social change. (shrink)

News consumers are more likely to inform themselves through digital news outlets and social media ‘newsfeeds’ than physical newspapers [Ofcom. (2022). News Consumption in the UK: 2022. https://www....

ABSTRACTOn 15 July 2016, a group of soldiers tried to wrestle political control of Turkey from the elected government. The ‘coup attempt’ was declared over within approximately 10 h, but not before more than 300 civilians, police and soldiers had died. This paper examines how Turkish newspapers which are known to be ‘oppositional’ represented events of the night and the following few days before a state of emergency was declared which silenced almost all opposition. Through a close examination of images (...) and written text, we reveal how newspapers fail to question government actions. Instead, an analysis of presuppositions and how social actors and their actions are recontextualised finds that newspapers represent events from the perspective of their political interests whilst not actually questioning the actions of the government. It is in this way that oppositional newspapers use the coup to further their interests at the expense of informing the public. (shrink)

ABSTRACTDiscourse analysis can reveal what texts leave out, and how texts transform and evaluate the social realities they represent but critical discourse analysis must also evaluate the findings of discourse analysis, and, this paper argues, this cannot be done on discourse-internal grounds alone.To develop this argument, the paper will first discuss how critical discourse analysts might establish whether misrepresentations have taken place, and then how they might assess whether such misrepresentations legitimate and promote unacceptable forms of inequality, in other words, (...) how discourses might be morally evaluated. Special reference is made to the issue of ‘marriage equality’ as it has recently played out in Australia. (shrink)

The article sets out a framework for analysing the way discourses construct legitimation for social practices in public communication as well as in everyday interaction. Four key categories of legitimation are distinguished: 1) ‘authorization’, legitimation by reference to the authority of tradition, custom and law, and of persons in whom institutional authority is vested; 2) ‘moral evaluation’, legitimation by reference to discourses of value; 3) rationalization, legitimation by reference to the goals and uses of institutionalized social action, and to the (...) social knowledges that endow them with cognitive validity; and 4) mythopoesis, legitimation conveyed through narratives whose outcomes reward legitimate actions and punish non-legitimate actions. Examples are drawn from texts legitimating or de-legitimating compulsory education, including children’s books, brochures for parents, teacher training texts, and media texts. (shrink)

This article explores discursive contrasts used to minimise a groping in Colombian newspaper forums. Analysis with critical discourse analysis and grounded theory shows that constant talk about ‘real’ violence in Colombia limits the groping to being seen primarily in contrast with more commonly discussed examples of crime and violence, including the armed conflict, robbery and murder, and sexual abuse. The contrasts, together with other discursive devices, characterise the perpetrator as a normal, hardworking man; suggest that violence was not present in (...) this act; and portray the woman who was groped as different from victims. The discourse in the forum comments places this groping outside of the category of violence rather than considering it as part of a greater picture of gendered violence in Colombia. The contrasts participate in the muting of women's voices about violence against women in Colombia by silencing the victim's perspective and undermining her pursuit of justice. (shrink)

ABSTRACTIn 2013, ex-National Security Agency contractor Edward Snowden shocked the world by revealing the American NSA’s extensive surveillance programs. The ensuing media discussion became a focal point for the justification and contestation of surveillance in the digital age. This article contributes to the growing body of literature on the discursive construction of surveillance, concentrating on how the practice is legitimized. Methodologically, the paper draws on Critical Discourse Studies, applying the concept of discourse and utilizing insights from Van Leeuwen’s categories of (...) legitimation and social actor representation. The data come from the media coverage of the Snowden affair in Finland, whose hitherto very limited state surveillance is now being transformed into extensive digital monitoring. The study concludes that surveillance is legitimized through two main discourses, one legitimizing it by constructing it as a tool for protection against terrorism, the other contesting it by depicting it as a threat to the basic building blocks of democracy. The study suggests that the latter understanding tends to be favored in the media, but the critique of surveillance is on a rather abstract level. (shrink)

ABSTRACTThe most publicised rebellion during the so-called ‘Shareholder Spring’ of 2012 was at Barclays PLC. Using multi-modal and critical discourse analysis, this paper examines how three UK television channels with different public service obligations covered this story on 27 April 2012. It finds that broadcasters’ regulatory obligations do not obviously impact content and that, for example, simple reporting routines contain judgemental phrases. Generally, the multi-dimensional nature of executive pay is simplified and the real balance between private and individual shareholders is (...) obscured. Analysis also reveals that editing and the use of images can subtly construct discourses that may not reflect the reality of the dissent. The paper concludes that established criticisms that business journalism is indolent and that corporate discourses are privileged are not supported, but also that the coverage contributes little to promote wider understanding of executive pay debates. (shrink)

During the last decade, any questionable or illegal behaviour on the part of businesses has received considerable attention in the media. Using a critical discursive perspective, we here investigate how the media constructs one type of questionable business as illegitimate. Our data draw upon articles dealing with cartels and cartel agreements in Finnish business media covering the five year period 2002-2007. Our contributions are following: We add to the current literature on CSR and national businesses, suggesting that regardless of globalization (...) sociocultural history plays an important role in constructing the illegitimacy of business practices. We therefore emphasize the importance of media as an arena where social actors construct the social contract between business and society. We further contribute to studies on questionable business by reconstructing a discursive framework used to construct cartels and cartel agreements. (shrink)

Using a multimodal discursive approach, this study explores how the COVID-19 pandemic is constructed and used in press reportage to mobilize intergroup relations and national identities. We examine how press reporting about the development of COVID-19 in Sweden is cast as a matter of nationalism and national stereotyping in the Finnish press. The data consist of 183 images with accompanying headlines and captions published in two Finnish national newspapers between January 1 and August 31, 2020. We found three multimodal rhetorical (...) strategies of stereotyping: moralizing, demonizing, and nationalizing. These strategies construct discourses of arrogant, immoral, and dangerous Swedes sourcing from national stereotypes. The study contributes to current knowledge about the work on national stereotypes by illustrating how they are used in media discourse to achieve certain rhetorical ends, such as to persuade, mitigate, or justify intergroup relations. Furthermore, the study offers insight into the multimodal constructions and functions of stereotypes. (shrink)

The present study examined how the pre-war debate of the US decision to invade Iraq (in March 2003) was discursively constructed in the US/British mainstream newspaper opinion/editorial (op/ed) argumentation. Drawing on theoretical insights from critical discourse analysis and argumentation theory, I problematised the fallacious discussion used in the pro-war op/eds to build up a ‘moral/legal case’ for war on Iraq based on adversarial (rather than dialogical) argumentation. The proponents of war deployed ‘instrumental rationality’ (ends-justify-means reasoning), ‘ethical necessity’ (Bush’s ‘Preemption Doctrine’) (...) and ‘humanitarian virtue’ (the bombing of Iraq to ‘save’ Iraqis from Saddam’s pestilent tyranny) to justify the pending invasion of Iraq. Their arguments intertextually resonated with Bush administration’s ‘war on terror’ rhetoric in a way that created a form of indexical association through ‘recontextualisation’. The type of arguments marshalled by the pro-war op/ed commentators uncritically bolstered the set of US official ‘truth claims’ and ‘presuppositions’. (shrink)

Ethicalisation processes that partake in the construction of a firm or a professional group’s ethical identity are often described as a relatively linear combination of several components, such as policies (starting with the development of a code of ethics), corporate practices, and leadership. Our study of a professional community dealing with the topics related to cultural diversity indicates a more reciprocal relationship between ethical identity and ethicalisation processes. We argue that a tangible form of ethical identity can pre-date the ethicalisation (...) process of a professional group, and additionally, can impact this process at the start. We highlight that, despite the absence of official ethical statements in the community, a form of ethical professional identity is already present among the interculturalists of the international organisation Society for Intercultural Education Training and Research. Using critical discourse analysis, we identify the proclaimed humanist ethos in the discourses that interculturalists co-produce and diffuse during conferences, on on-line discussion forums, and in the mission of their professional organisations. This study contributes to the literature on ethical identity development by showing how a pre-existing form of ethical identity can influence the early stage of the development of a code of ethics. In addition, we indicate that, similar to organisational identity construction, ethical identity construction uses self-other identity talks, thus, defining an ethical other (or less ethical other) in its development. (shrink)

The present paper analyses discursive representations and standpoint-arguments pairs, realized in articles of four mainstream Italian newspapers that report on migrants’ and refugees’ mobilization at the perceived peak of the so-called ‘refugee crisis’. We draw on the scholarly agenda of Critical Discourse Studies, employing tools from corpus linguistic perspectives, which allow us to generalize over the way in which the relevant minorities are represented in our corpus. Then, focusing on a smaller sample of negative representations, we outline a methodological synthesis (...) in order to scrutinize instances of representational meaning in newspapers articles and trace what is argumentatively inferred in discursive representations. To that end we exploit tools from systemic functional and cognitive linguistics as well as the Argumentum Model of Topics for the analysis of inference. In this sense, we demonstrate how discriminatory representations do not only portray migrants and refugees in a negative light but also justify discrimination through the argumentative dynamic they develop. (shrink)

ABSTRACT The performance Un violador en tu camino [A rapist in your way] created by the Chilean feminist collective Las Tesis received global media attention during the 2019/2020 Chilean protests against inequality and human rights violations. Drawing on insights from Feminist Critical Discourse Studies, Corporeal Sociolinguistics and Multimodal Critical Discourse Studies, we analyse three video recordings of Las Tesis’ performances in three capital cities in Latin America: Santiago, Buenos Aires, and Mexico City. We study how sounds, lyrics, body movements, and (...) accessories work together to defy institutional, material, and symbolic violence against women. We also analyse how intertextual strategies in the Santiago/chilean performance and their recontextualization in Buenos Aires and Mexico City were employed to resist structural patriarchal norms. The analysis reveals that through an adaptation of the song lyrics and the performances, the following social actors are explicitly identified as the instigators of violence against women: the police and the President, judges opposed to the legalization of abortion and the Catholic Church. This study advances understanding of feminist emancipatory and resistance discourses in Latin America. (shrink)

The 1982–1983 period marked the end of Argentina’s last dictatorship, one of the most brutal in history, and a difficult time of transition for the country from dictatorship to democracy following defeat in the 1982 Falklands/malvinas War. Using the theoretical framework of critical discourse analysis, which approaches media as constructing rather than mirroring social reality and driven by the interests behind them, this article explores representations of Argentina’s last dictator, Leopoldo Galtieri, within broader discourses on nationalism in three newspapers that (...) supported the regime. The methodological framework of the study is mixed, combining qualitative elements of the discourse-historical approach with corpus tools for an investigation into collocations and metaphors employed. Findings suggest that linguistic and discursive features used in relation to Galtieri change over the course of the year, reflecting shifting discourses on nationalism and Argentina’s period of socio-political crisis. (shrink)

ABSTRACTThe discursive analysis of criminal organizations’ family dynamics and ideological devices may provide important insights into the inner functioning of these groups. In this article, we describe and analyze a specific set of discursive strategies and the thematic narratives emerging from a TV interview with Giuseppe Riina, a member of Cosa Nostra and the son of one of the most important mafia bosses. Our analyses demonstrate the existence of recurring ideological devices such as reductionism, amoralism, familism, verticalism, normalism, victimism and (...) religious relativism. The results are discussed in light of previous research that examines how discursive strategies and narratives may represent powerful tools for understanding criminal organizations. Family-related discourses, in particular, reveal meanings, values and ideas that contribute to constructing criminal organizations’ internal structure, as well as their relationship with the external world. (shrink)

In this article we explore the semantic category of graduation, specifically force, which builds the symbolic dimension of time in historical discourses. Our aim is to provide a more refined and extensive theoretical framework to analyse the symbolic construction of time in historical discourses – one that allows us to take into consideration how social, political and economic processes and events are represented and valued in historical discourses. We propose that this symbolic ‘scenification’ of time is constructed in the discourse (...) by a combination and accumulation of congruent and metaphorical lexico-grammatical resources. In this manner, meanings of quantification of time as duration and sequencing tend to be expressed in a more congruent way, whereas meanings of intensification of time as accelerating, deepening and expectation tend to be expressed in a more metaphorical manner by means of processes and nominalizations. The chronological dimension of time imbricates the symbolic dimension in a way that allows historians and sociologists to legitimate particular historical memories of the recent Chilean past. (shrink)

When governments introduce controversial policies that many citizens disapprove of, officeholders increasingly use discursive legitimation strategies in their public communication to ward off blame. In this paper, we contribute to the study of blame avoidance in government social media communication by exploring how corpus-assisted discourse analysis helps to identify three types of common legitimations: self-defensive appeals to personal authority of policymakers, impersonal authority of rules or documents and goals or effects of policies. We use a specialised corpus of tweets by (...) the Brexit department of the British government which we analyse both qualitatively and quantitatively. We demonstrate how the analysis of lexical bundles that characterise each type of legitimation might provide a new avenue for identifying the presence, characteristics and uses of these legitimations in larger datasets. (shrink)

The paper explores the potential and limitations of big data for researching racism on social media. Informed by critical data studies and critical race studies, the paper discusses challenges of doing big data research and the problems of the so called ‘white method’. The paper introduces the following three types of approach, each with a different epistemological basis for researching racism in digital context: 1) using big data analytics to point out the dominant power relations and the dynamics of racist (...) discourse, 2) complementing big data with qualitative research and 3) revealing new logics of racism in datafied context. The paper contributes to critical data and critical race studies by enhancing the understanding of the possibilities and limitations of big data research. This study also highlights the importance of contextualisation and mixed methods for achieving a more nuanced comprehension of racism and discrimination on social media and in large datasets. (shrink)

Since 2013, several social actors of the Federal University of Santa Catarina community have formed a public sphere in order to deliberate and decide on the University Hospital’s affiliation to the Brazilian Hospital Services Company, a public company set up in accordance with a private law which has been created by the Brazilian federal government in order to set up a management body for public university hospitals. Underpinned by critical discourse analysis, our purpose is to analyze the embedded ideologies in (...) discursive practices within the UFSC/ebserh public sphere, especially those perpetrated by the federal government’s bureaucratic means as to mystify reality, and also promote and legitimize dominant interests and actions with regard to the UH/ufsc’s affiliation to the EBSERH. We organized this analysis in five main categories: staff shortage and the ideological use of the double standard policy, the ideology of neo-liberalism and managerialism, blame avoidance behavior and the ideological dispute between ideology and pragmatism, the policy of terror and the fallacy of choice and ideology of participationism. (shrink)

The present work proposes to explore the discourse on migration in Arabic language media outlets. Present scientific literature in discourse analysis studies consistently analyzed discourses on migration and displayed the consistency of its features. In this paper, we will analyze how the Arabic discourse on migration in the Mediterranean area, either inbound or outbound, are realized and if they are shaped by the European discourse, in order to add an Arabic language contribution to the scientific discussion. The research showed that, (...) while most established categories typical of discourses of racism were present, others were put into discussion, and a context-bound system of representation emerged, with its specificities concerning the reality of migration into and from Arabic countries. However, the European discourse resulted a strong presence, even in the representation of outbound migration of the specific ingroup. (shrink)

This paper surveys critical discourse studies to the present and claims that, to avoid lapsing into comfortable orthodoxy in its mature phase, CDS needs to reassert its transformative radical teleology. The initial part of the paper reasserts the need for a strong social theory given the materialist and context-bound nature of discourse in daily activity. From this basis, the paper then characterizes the “new times” in which contemporary discourse occurs, and briefly surveys those issues typically analyzed, namely political economy, race (...) and gender, and critical literacy. By considering people's ordinary lives, the paper then suggests that subject and agency, and calculative technologies of management deserve, and new modalities need, more research. Transdisciplinarity is encouraged, particularly with social psychology and critical management studies. (shrink)

Scholars have recently argued that one of the more urgent tasks for environmentalists is to understand how space is discursively produced. This paper is thus a genealogical, as well as a discourse analytic, account of consideration of how a landscape ‘emerges into history’ through the medium of discourse. This paper analyzes the discourse of an environmental dispute over the Oak Ridges Moraine, a glacial landscape in southern Ontario. I consider a range of different ways the debate was framed, as well (...) as which of those strategies were most likely to be taken up and widely circulated. The paper considers how certain effective strategies for arguing on behalf of environmental issues function both as challenge to, but also ratification of, certain aspects of industrial capitalism. (shrink)

The term ‘sustainability’ is vague and open to interpretation. In this paper we analyze how firms use the term in an effort to make the concept their own, and how it becomes a premise for further decisions, by applying a bottom-up approach focusing on the interpretation of ‘sustainability’ in the Norwegian salmon-farming industry. The study is based on a strategic selection of informants from the industry and the study design rests on: 1) identification of the main drivers of sustainability, and (...) 2) the application of five different discursive strategies to analyze how the firms maneuver to legitimize ‘sustainability’ in their conduct. We employ the Critical Discourse Analysis framework, which emphasizes how discourses provide different concepts of meaning. The sustainability concept is assessed based on how sustainability is brought into action by social actors in a legitimate way, and how this action results in sustainable practices. The empirical case of the study is the verbal justification of sustainability practices among representatives of the Norwegian salmon-farming industry. We aim to find out how these representatives translate the rather vague directives of the sustainability concept into legitimate choices that resonate with the firms’ contextual environment, hence, how the salmon farmers perceive, explore, interpret, explain, enact, and defend the diverse landscape of sustainability when implementing professional decisions. We found a trend of passive adaptation to external requirements, such as public regulations and regulative requirements from certification bodies. At the same time, there are progressive forces that attempt to improve the sustainability of the farming practices by involvement in research and innovation projects or cooperation with other firms, e.g. the contribution from offshore engineers in developing high seas farms. The strategies outlined and discussed cannot be seen as a typology to categorize the firms. More than one discursive strategy may be involved in one firm’s choice, and the strategies may work on different levels. (shrink)

This article begins with some reflections on the notion of genre as used in discourse analysis and aims to make a distinction between two types of genre — conversational genres and instituted genres. Varying levels can be distinguished in the range of instituted genres: from genres deprived of any authorship to genres in which a single author partly defines the frame of the communicative event. However, this article deals mainly with a genre-based analysis of an instituted genre, a report on (...) the thesis defence meeting, as practised in French academic institutions. This genre is interesting for discourse analysts, not only because it is closely linked to scientific research communities, but also because it implies an original configuration of authorship and triggers indirect interpretation strategies. (shrink)

While there has been extensive work on the textual realizations of climate change in the media, there has been little on the way such discourses are realized and promoted visually. This article addresses this using Multimodal Critical Discourse Analysis to examine a new collection of images from the globally operating Getty Images intended for use in promotions, advertisements and editorials. Getty is promoting this collection in terms of Green Issues being a `marketing opportunity'. In this article we consider the results (...) of these issues being recontextualized through this process, where they are shaped to fit the culture of branding. Analysis is of the images and the search terms where Getty lay out what can be said with the images. (shrink)

This article addresses the lack of work on media and crime in Critical Discourse Analysis, using an example of a factual television crime report. The existing research in media studies and criminology points to the way that the media misrepresents crime by distorting public understandings and backgrounding structural issues, such as poverty, which are related to crime thereby legitimising a criminal justice system that serves the interests of the powerful in society. Using social actor and transitivity analysis, this article shows (...) how multimodal CDA can make an important contribution as it reveals the more subtle linguistic strategies and visual representations by which this process is accomplished, showing how each plays a part in the recontextualisation of social practice. This programme backgrounds which crimes are committed but foregrounds mental states and the neutrality of policing. (shrink)

In this article, we carry out a Multimodal Critical Discourse Analysis of a sample from a larger corpus of Romanian news articles that covered the controversial camp evictions and repatriation of Romanian Roma migrants from France that began in 2010 and continue to the time of writing in 2017. These French government policies have been highly criticized both within France and by international political and aid organizations. However, the analysis shows how these brutal, anti-humanitarian events became recontextualized in the Romanian (...) Press to represent the French government’s actions as peaceful and consensual. In addition, the demonization of the Roma in the press serves as a strategy to continuously disassociate them from their Romanian counterparts. While there is a long history of discrimination against the Roma in Romania, these particular recontextualizations can be understood in the context of the Romanian government’s need to gloss over its failure to comply with the Schengen accession requirements and acquire full European Union membership. (shrink)

This paper compares two computer war games, US-produced and Arab-produced, which represent the conflict in Lebanon. It asks whether the format exerts an influence over the content of the games. The paper gives the historical background to the actual activities of the US and Hizbollah in the region and then looks at the representations of social actors, settings, and action in the games. We ask how these games relate to the real world events they recontextualize. We ask how they frame (...) these events in terms of a ‘special operations’ discourse of war that has its origins in the US, yet do so with specific inflections that reflect the interests of the context in which they were produced. We show that different political interests are reflected in the content of the games, but that the global power of the format of the computer war game exerts its influence across this divide. Such formats are not neutral containers for politically different content, but themselves carry values and an ideological message about conflict resolution. (shrink)

ABSTRACT Doxxing is a form of online abuse where doxxers deliberately seek and publish their targets’ personal information without consent, often with malicious intent such as ruining their reputation. Despite its prevalence, doxxing has received little scholarly attention compared to other forms of online aggression, and almost no study has approached doxxing from a language and discourse perspective. This exploratory study analyzes 464 online forum posts and comments related to doxxing during the on-going pro-democracy movement in Hong Kong, addressing the (...) overarching question: In what ways is doxxing a discursive action? More specifically, how is doxxing realized intertextually? What are the discourse strategies that forum participants employ to legitimize doxxing? Informed by Critical Discourse Analysis, the analysis begins by illustrating doxxing as an intertextual and recontextualized social practice, focusing on a forum thread that discloses a police officer’s personal information. The core part of the paper discusses four key legitimation strategies of doxxing identified in the data, rationalization, definition, construction of negative-Other, and victimizing ‘Us’. The paper concludes by considering the role of doxxing in the Hong Kong social movement, and outlining some directions for future research. (shrink)

In critical discourse analysis, we have learned much about the nature of the marketized language that now dominates public institutions such as universities, playing a role in changing their identities. But less is known about the processes whereby this language enters the everyday practices of these institutions through documents that are used to manage teaching and research. What is the role of language in the shift to the way these activities are internally organized, managed, run and evaluated in terms of (...) productivity and market-based principles? In this paper we analyse a chain of documents taken from a wider corpus of management documents in Swedish universities to show how this language recontextualizes the practices of teaching and research. Our focus is on the important role played by lists, bullet points and tables and how these are central to decoupling language from work processes and so legitimizing this marketized discourse. The affordances of these multimodal structures allow complex processes and social relations to be abstracted, fragmented and treated as things. They are also important in allowing documents to form a complex self-referential information infrastructure. (shrink)

Most European countries have adopted partial or comprehensive smoking bans in public places within a short period of time, although the underlying evidence on the risk of second-hand smoke is almost 20 years old. After giving a short overview of European smoking bans, the article aims to analyze and discuss what can explain this wave of smoking bans, not only regarding the similarities of the bans themselves, but also of the arguments proposed in favor of them. While typical explanations in (...) public policy studies fall short of explaining the momentum and similarity of smoking bans, the article discusses how the selective framing of knowledge and innocent victims can help to explain the strong impact of this particular policy proposal. (shrink)

This article studies the Internet advertising of food and drinks containing probiotics – potentially beneficial bacteria marketed as a means to strengthen the body's ‘defence mechanisms’. Using the framework of critical genre analysis, I describe discursive and semiotic means by which probiotics emerge as a credible ‘tool’ for building the ‘inner armour’ of immunity and as a locus of interlinked discourses on biomedicine, science, nutrition and the body. In my analysis, I examine the multitude of strategies with the help of (...) which texts placed on the websites of probiotics producers promote the companies and their products, and in this process formulate different visions of the body's relationship with food, construct scientific facts as an exclusive guide for individuals on what foods they should and should not be eating, and position responsibility for the management of wellbeing with the individual. (shrink)

CDA studies on out-groups, i.e. immigrants, within Wodak's Discourse-Historical and van Dijk's Socio-cognitive approaches along other approaches, have suggested methods and analytical categories through which discursive representations of social groups are investigated. Consequently, several listings of relevant analytical categories have been proposed and applied to many subsequent studies. However, the variety of the proposed methods in representation of social groups by various scholars and the often unclear accounts for the links among various levels of discourse analysis seem to have created (...) a multitude of discursive strategies that can be overwhelming if not confusing. This paper is an attempt to make explicit various levels of discourse analysis on representation of social groups from detailed textual analysis to discourse topics and tries to show how micro-level analytical categories are related to macro-structure within various levels of contexts. Specifically, a three-level analytical framework is suggested for textual analysis of the representation of social groups which divides the text analysis into three domains of social actors, social actions and argumentation. It is suggested that the analysis should look at what is in the text in terms of the three domains mentioned, and investigate how these domains are linguistically realized through a set of linguistic processes/mechanisms. (shrink)

This article extends our understanding of the firm–nongovernmental organization relationship by emphasizing the role of language in shaping organizational behavior. It focuses on discursive and rhetorical activity through which firms and NGOs jointly – and not always consciously – define boundaries for socially acceptable corporate behavior. It explores the discursive legitimation struggles of a leading Finnish forest industry company StoraEnso and Greenpeace during 1985–2001 and examines how these struggles participated in the definition and institutionalization of corporate social responsibility. I find (...) a mixture of rational and moral struggles as a key feature of this legitimation work and show how different manifestations of these struggles act as a central mechanism that redefines what the boundaries of corporate responsibility are in a specific setting at a given point of time. The study illustrates how the actors’ ability to sense the public’s views contribute to rhetorical difficulties of the industry and unintended societal consequences for the activists, and how the rational and moral struggles build up in time to trigger changes in the actors’ sensemaking and actions. (shrink)

How is the (il)legitimacy of manager compensation constructed in social interaction? This study investigated discursive processes through which heavily contested executive pay schemes of the Finnish energy giant Fortum were constructed as (il)legitimate in public during 2005–2009. The critical discursive analysis of media texts identified five legitimation strategies through which politicians, journalists, and other social actors contested these schemes and, at the same time, constructed subject positions for managers, politicians, and citizens. The comparison of two debate periods surrounding the 2007–2008 (...) financial crisis revealed significant differences in the discursive strategies and the corresponding moral struggles linked to legitimation of executive compensation. The analysis highlights a change in moral reasoning by social actors as they adapt their justifications to a changing social context. This study has important implications for our understanding of the ethical aspects and socio-political embeddedness of manager compensation. In particular, it adds to our knowledge of organizational legitimacy by showing how discursive strategies and the corresponding morality constructions used to (de)legitimate business activities can shift quickly as a result of a change in the social and political climate surrounding the legitimation struggle. (shrink)

A large number of Swedish public authorities produce ‘platform of values’ texts that present core values. This article presents a study of how such texts and practices, including the core values they revolve around, are legitimized. Using Van Leeuwen’s legitimation framework, three different data sets are analysed: 47 ‘platform of values’ texts, a focus group discussion with seven senior HR officers, and a quantitative questionnaire study answered by civil servants at three public authorities. The analysis shows how the existence of (...) ‘platform of values’ texts and practices is legitimized through rationalizations, above all by describing the texts as concrete means for reaching specific ends and, with regard to the choice of core values, through a custom-conformity type of authority. Thus, this article addresses discursive transformations of contemporary organizations with a particular focus on available discursive space for critical thinking in the wake of New Public Management and related developments. (shrink)

Critical Discourse Analysis has recently begun to consider the implications of research in Evolutionary Psychology for political communication. At least three positions have been taken: i) that this research requires Critical Discourse Analysis to re-examine and defend some of its foundational assumptions ; ii) that this research provides a useful explanatory framework for Critical Discourse Analysis in which questions can be addressed as to why speakers might pursue particular discursive strategies and why they might be so persuasive ; and iii) (...) that findings bare little or no relevance for Critical Discourse Analysis. In this article, I take up the first two of these positions and in doing so, of course, implicitly disagree with the third. I consider the positions in i) and ii), then, specifically in relation to Sperber’s notion of a ‘logico-rhetorical’ module. Taking the argument that Chilton makes concerning this module one stage further, I suggest that the logico-rhetorical module evolved as much for persuasion as it did for vigilance. I further suggest that the semantic category of evidentiality operationalized in media discourse serves to satisfy the conditions of acceptance laid down by the logico-rhetorical module. I show how this semantic category therefore performs a legitimizing function in media discourse on immigration. (shrink)

ABSTRACTThis study examines denials of racism in Canadian citizenship guides produced for new immigrants to Canada. Using critical discourse analysis, it identifies how the guides position Canada and Canadians in terms of historical or contemporary racism and how the representations in the guides reproduce or challenge racist discourses. The study finds that citizenship guides routinely distance Canada from racism both past and present while implying that some newcomers may lack Canadians’ multicultural perspective and commitment to gender equality.

ABSTRACTThis paper analyses influential approaches to CDA using an ethical lens that employs a synthesis underpinned by Kenneth Burke’s theoretical perspectives on language as action. It argues that CDA is an unavoidably moralistic pursuit with explicit aims of beneficially transforming social and political systems to make them more equal and democratic. The paper briefly addresses well aired criticisms of CDA based on its moralistic core and conclude that they miss the point by having made a Scientistic assessment of a Dramatistic (...) pursuit. I have analysed pieces by Theo van Leeuwen and Ruth Wodak, Norman Fairclough, Ruth Wodak, Teun van Dijk, Jay Lemke, and Isabela and Norman Fairclough. (shrink)

In this article, I would like to consider the contribution of discourse analysis to ethnography in mental health settings. I am particularly interested in how a discourse analysis of in situ interviews can offer an important perspective to ethnographic exploration of mental health services. This theoretical consideration is complemented with two sets of data. On the one hand, it is based on an ethnographic insight into the practices in an elite Polish psychiatric hospital; on the other hand, it is based (...) on service users' account of the initial psychiatric interviews carried out immediately after their admission onto a ward in the hospital. All the interviewees had a preliminary diagnosis of the depressive disorder. I am going to demonstrate a hiatus between the ethnographic account of the practices observed through an ethnographic study and their constructions in the service users' narratives. In this process, I am going to argue that discourse analysis is a crucial complement to an ethnographic study. (shrink)

Psychiatrists' accounts of clinical significance in depression Clinical significance is a crucial element in the diagnosis of mental illness, yet, it is practically untheorised and significantly under-researched. This article takes up the question of how the criterion of clinical significance is translated into psychiatric practice. More particularly, it examines how psychiatrists account for the threshold between health and depression. The paper is anchored in the constructionist view of discourse underpinned by the assumptions of critically oriented discourse analysis. It is based (...) upon a convenience sample of 39 semi-structured interviews with specialist-psychiatrists in south-western Poland. There is no discursive space for clinical significance in psychiatrists' accounts. There is no boundary, no decision to be taken as to whether the symptoms are clinically significant. Depression, invariably constructed in terms of diagnostic criteria, is always represented as fully developed, appearing out of thin air, with no period of falling ill. The article raises the issue of the validity and usefulness of psychiatric diagnosis. (shrink)

BackgroundRemotely provided psychotherapy due to the COVID-19 pandemic became common. One of the most significant changes related to providing online psychotherapy services is that clients no longer travel to their sessions.AimsIn the article we are interested in the narrated experience of the absence of journey to psychotherapy sessions. We study clients' stories of past journeys and how their absence, resulting from the change of the mode of therapy provision, is coped with and replaced by other activities in their narratives.MethodsThe study (...) takes a constructionist approach to discourse and focuses on the lexico-grammatical form of the notes. The data come from 12 semi-structured interviews with people who declared attending remote psychotherapy sessions after the national lockdown had been introduced.ResultsIn the collected data, the physical journey is constructed not only as travel time, solitude which can be used for reflection, but, importantly, as an active process which ends with a resolution. In contrast, in narratives of the time before an online session, constructions of unfettered agents are replaced with those of people whose actions are hedged and qualified.ConclusionWe argue that in the informants' narratives the journey to psychotherapy is meaningful and is part of the therapeutic process. We propose that it is a time of passing between two states—one before therapy and one in session. The journey therefore is experienced as a process of change, and not only a process of traveling. (shrink)

Given that narratives are everywhere, this special issue aims to contribute to the field of Critical Discourse Studies (CDS, also known as Critical Discourse Analysis) by (a) considering the concept of narrative and showcasing some of its uses in CDS, (b) arguing for its prominent consideration within conceptual architectures in CDS, and (c) illustrating emancipatory potentials of the narrative form in line with CDS’ critical impetus. Indeed, while CDS has long analysed stories, the concept of narrative is employed in a (...) variety of ways, at times lacking a clear definition and being insufficiently demarcated from other key concepts, e.g. discourse. In response, I start with a brief introduction to narrative before illustrating its presence in some CDS studies, and closing with an outline of contributions to this special issue. Although these contributions neither depart from nor arrive at one single understanding of narrative in CDS, they acknowledge the significance of narrative in social life and for critical, discourse-analytical work. The authors therefore also encourage the reader to consider further the various uses of the concept of narrative in our work, the roles that narratives play in our lives and the ways in which narratives can change our world. (shrink)