The Helen of Gorgias is designed to provoke the aspiring speaker to consider his relationship with society as a whole. The speech's extreme claims regarding the power of logos reflect simplistic ideas about speaker-audience relations current among Gorgias' target audience, ideas reflected in an interpretive stance towards model speeches that privileges method over truth. The Helen pretends to encourage this conception of logos and interpretive stance in order to expose the intense desire and naïve credulity that drive a coolly technical (...) appraisal of model speeches. The Helen thus manifests, with a playfulness suited to its liminal position, a concern for the ethical and social formation of those who might accept the invitation to study logos. (shrink)

The article argues that the doctrine of Gorgias of Leontinoi, as expressed in his ›Encomion of Helen‹, is not a rhetorical technique but a practice of moral education. The medium of this »ethical speech practice« is perceptual forms, its basic mode being the practice of showing or epideictic speech. The crucial standard of this practice is »epideictic rightness«, which is identical to Gorgias’ conception of »truth«. According to this conception, speech is true if it exemplifies morally right conduct and moral (...) beauty. True speech in this sense must also be effective speech, since it will promote right behaviour in the future. (shrink)

It is often assumed that the concept of alētheia, or ‘truth’, in Gorgias of Leontini belongs to the art of rhetoric. Along these lines, it is usually understood as an aesthetic concept or even a mere ‘adornment’ of speech. In this paper, it is argued, by contrast, that Gorgianic alētheia is a definable criterion of speech figuring in the practice of moral educa­tion. While the ‘truth’ of a logos indeed has to be assessed on aesthetic grounds, the underlying concept of (...) alētheia is predominantly ethical. For Gorgias, speech is ‘true’ when it promotes virtue (aretē) by being expressive of virtue. The principle stated in the opening passage of the Encomium of Helen, that a speaker has ‘to praise what is praiseworthy and to blame what is blameworthy’, explains precisely this understand­ing of alētheia. (shrink)