There were excellent reasons to reform intensive animal agriculture prior to COVID-19. Unfortunately, though, intensive animal agriculture has grown rapidly over the last century. All signs indicate that it will continue to grow in the future. This is bad news for billions of animals. It’s also bad news for those who want an animal-friendly food system. Because the public isn’t very concerned about the plight of animals—or is concerned, but has a high tolerance for cognitive dissonance—animal activists regularly engage in (...) indirect activism. Indirect activism involves arguing that some cause that’s indirectly related to the activist’s primary agenda provides reasons to act in ways that are congruent with that agenda. In this paper, we consider the two indirect arguments that animal activists advanced in the early months of the COVID-19 pandemic: first, some used COVID-19 to criticize intensive animal agriculture—many of these had US-based audiences as their target; second, and more modestly, some activists used COVID-19 to condemn wet markets specifically. We contend that both arguments had the risk of backfiring: they risked promoting the very systems that are worst for animals. We then assess the moral significance of this risk, concluding that while it may have been permissible to advance these arguments, there were some serious moral considerations against doing so—ones that weren’t addressed by flagging animal activists’ concern for animals or any other stakeholder in the discussion. In both cases, we think there are plausible precautionary arguments against the strategies that these activists pursued. Additionally, in the case of arguments against wet markets specifically, we contend that the precautionary argument can be supplemented with a side constraint condition that, arguably, activists violated insofar as they were acting in ways that maintain a racist and xenophobic system. (shrink)