Skip to main content

Advertisement

Log in

Beyond the Curriculum: Integrating Sustainability into Business Schools

  • Published:
Journal of Business Ethics Aims and scope Submit manuscript

Abstract

This paper evaluates the ways in which European business schools are implementing sustainability and ethics into their curricula. Drawing on data gathered by a recent large study that the Academy of Business in Society conducted in cooperation with EFMD, we map the approaches that schools are currently employing by drawing on and expanding Rusinko’s (Acad Manag Learn Educ 9(3):507–519 2010) and Godemann et al.’s (2011) matrice of integrating sustainability in business and management schools. We show that most schools adopt one or more of the four approaches outlined by Godemann et al. (2011). However, we also argue that a fifth dimension needs to be added as the existing matrices do not capture the systemic nature of such curricular initiatives and how these are influenced by internal factors within the business school and external factors beyond. We suggest calling this fifth dimension ‘Systemic Institutional Integration’ and demonstrate that any business school which aims to integrate sustainability further into the curricula cannot succeed without the following: (1) Systemic thinking and systemic leadership, (2) Connectedness to business, the natural environment and society and (3) Institutional capacity building. Utilising further literature and the answers provided by the deans and faculty, we discuss each factor in turn and suggest paths towards the successful systemic institutional integration of sustainability and ethics into management education.

This is a preview of subscription content, log in via an institution to check access.

Access this article

Price excludes VAT (USA)
Tax calculation will be finalised during checkout.

Instant access to the full article PDF.

Fig. 1
Fig. 2
Fig. 3

Similar content being viewed by others

Notes

  1. According to the Brundtland Commission (WECD 1987, p. 16), sustainable development “meets the needs of the present without compromising the ability of future generations to meet their own needs”.

  2. This value could be improved to 0.609 when removing cross-loading item.

References

  • Akrivou, K., & Bradbury-Huang, H. (2015). Educating integrated catalysts: Transforming business schools toward ethics and sustainability. Academy of Management Learning & Education, 14(2), 222–240.

    Article  Google Scholar 

  • Augier, M., & March, J. G. (2007). The pursuit of relevance in management education. California Management Review, 49(3), 129–146.

    Article  Google Scholar 

  • Baden, D. (2013). Chapter 6, No more preaching to the converted: Embedding ESD in the business school curriculum through a service learning initiative. In R. Atfield and P. Kemp (eds.), Enhancing education for sustainable development in Business and Management, Hospitality, Leisure, Marketing, Tourism. York, UK, Higher Education Academy. https://www.heacademy.ac.uk/sites/default/files/ESD_Baden_final_0.pdf.

  • Baets, W. & Oldenboom, E. (2009). Rethinking Growth: Social Intrapreneurship for Sustainable Performance. Palgrave Macmillan.

  • Belz, F. M., & Peattie, K. (2009). Sustainability marketing: A global perspective. Chichester: Wiley.

    Google Scholar 

  • Birtch, T. A., & Chiang, F. F. (2014). The influence of business school’s ethical climate on students’ unethical behavior. Journal of Business Ethics, 123, 283–294.

    Article  Google Scholar 

  • Buchholz, R. A., & Rosenthal, S. B. (2007). The unholy alliance of business and science. Journal of Business Ethics, 78, 199–206.

    Article  Google Scholar 

  • Burchell, J., Kennedy, S., & Murray, A. (2015). Responsible management education in UK business schools: Critically examining the role of the United Nations Principles for Responsible Management Education as a driver for change. Management Learning, 46(4), 479–497.

    Article  Google Scholar 

  • Chhokar, K. B. (2010). Higher education and curriculum innovation for sustainable development in India. International Journal of Sustainability in Higher Education, 11(2), 141–152.

    Article  Google Scholar 

  • Clayton, A. M. H., & Radcliffe, N. J. (1996). Sustainability: A systems approach. London: Earthscan.

    Google Scholar 

  • Collier, J., & Esteban, R. (2000). Systemic leadership: Ethical and effective. Leadership & Organization Development Journal, 21(4), 207–215.

    Article  Google Scholar 

  • Courtice, P. & van der Kamp, M. (2013). Developing leaders for the future: Integrating sustainability into mainstream leadership programmes. Working paper of the Cambridge Programme for Sustainability Leadership, commissioned by the Academy of Business in Society.

  • Currie, G., Knights, D., & Starkey, K. (2010). Introduction: A post-crisis critical reflection on business schools. British Journal of Management, 21, S1–S5.

    Article  Google Scholar 

  • Dahlstrom, R. (2011). Green marketing management. Andover: South-Western Cengage.

    Google Scholar 

  • Du, X. Y., Su, L., & Liu, J. (2013). Developing sustainability curriculum by using the PBL method in a Chinese context. Journal of Cleaner Production, 61, 80–88.

    Article  Google Scholar 

  • Field, A. (2009). Discovering statistics using SPSS. Beverly Hills, CA: Sage Publications.

    Google Scholar 

  • Godemann, J., Herzig, C., & Moon, J. (2011). Approaches to changing the curriculum. Presentation given on the ISIBS Workshop—Session II, University of Nottingham 20/21.10.2011.

  • Goworek, H., & Molthan-Hill, P. (2013). Embedding CSR within the undergraduate business curriculum: The development of a Sustainable Organisation module. In J. Ahmad & D. Crowther (Eds.), Education and Corporate Social Responsibility: International perspectives (pp. 57–76). Bingley: Emerald Publishing.

    Chapter  Google Scholar 

  • Hair, J. F., Black, W. C., Babin, B. J., Anderson, R. E., & Tatham, R. L. (2006). Multivariate data analysis (Vol. 6). Upper Saddle River, NJ: Pearson Prentice Hall.

    Google Scholar 

  • Hartman, L. P., & Werhane, P. H. (2009). A modular approach to business ethics integration: At the intersection of the Stand-Alone and the Integrated approaches. Journal of Business Ethics, 90, 295–300.

    Article  Google Scholar 

  • Holt, D. (2003). The role and impact of the business school curriculum in shaping environmental education at Middlesex University. International Journal of Sustainability in Higher Education, 4(4), 324–343.

    Article  Google Scholar 

  • Hommel, U., Painter-Morland, M., & Wang, J. (2012). Gradualism prevails and perception outbids substance. Global Focus, 6(20), 30–33.

    Google Scholar 

  • Hopwood, A., Unerman, J., & Fries, J. (Eds.). (2010). Accounting for sustainability: Practical insights. London: Routledge.

    Google Scholar 

  • Hühn, M. P. (2013). You reap what you sow: How MBA programs undermine ethics. Journal of Business Ethics, 121, 527–541.

    Article  Google Scholar 

  • Kiron, D., Kruschwitz, N., Haanaes, K., & von Streng Velken, I. (2012). Sustainability nears a tipping point. MIT Sloan Management Review, 53(2), 68–75.

    Google Scholar 

  • Kurland, N. B., Michaud, K. E. H., Best, M., Wohldmann, E., Cox, H., Pontikis, K., & Vasishth, A. (2010). Overcoming silos: The role of an interdisciplinary course in shaping a sustainability network management education. Academy of Management Learning and Education, 9(3), 377–383.

    Article  Google Scholar 

  • Lämsä, A. M., Vehkaperä, M., Puttonen, T., & Pesonen, H. L. (2008). Effect of business education on women and men students’ attitudes on Corporate Responsibility in society. Journal of Business Ethics, 82, 45–58.

    Article  Google Scholar 

  • Leroy, P., van den Bosch, H., & Ligthart, S. (2001). The role of project-based learning in the “Political and Social Sciences of the Environment” curriculum at Nijmegen University. International Journal of Sustainability in Higher Education, 2(1), 8–20.

    Google Scholar 

  • Martin, D., & Schouten, J. (2012). Sustainable Marketing. NJ, Prentice Hall: Upper Saddle River.

    Google Scholar 

  • Molthan-Hill, P. (2014a). A new framework for embedding sustainability into the business school curriculum. In: P. Molthan-Hill (Ed.), The business student’s guide to sustainable management: Principles and practice (ch. 2, pp. 7–25). Sheffield: Greenleaf Publishing.

  • Molthan-Hill, P. (Ed.). (2014b). The business student’s guide to sustainable management: Principles and practice. Sheffield: Greenleaf Publishing.

    Google Scholar 

  • Muff, K., Dyllick, T., Drewell, M., North, J., Shrivastava, P., & Haertle, J. (2013). Management education for the world: A vision for business schools serving people and planet. Northampton, MA: Edward Elgar Publishing.

    Book  Google Scholar 

  • Osbourne, S., & Ball, A. (Eds.). (2011). Social accounting and public management: Accountability for the common good. Routledge: Abingdon.

    Google Scholar 

  • Painter-Morland, M. J. (2008). Systemic leadership and the emergence of ethical responsiveness. Journal of Business Ethics, 82(2), 509–524.

    Article  Google Scholar 

  • Painter-Morland, M. J. (2015). Philosophical assumptions undermining responsible management education. Journal of Management Development, 34(1), 61–75.

    Article  Google Scholar 

  • Rasche, A., Gilbert, D. U., & Schedel, I. (2013). Cross-disciplinary ethics education in MBA programs, rhetoric or reality? Academy of Management Learning and Education, 12(1), 71–85.

    Article  Google Scholar 

  • Roome, N. (2005). Teaching sustainability in a global MBA: Insights from the One MBA. Business Strategy and the Environment, 14, 160–171.

    Article  Google Scholar 

  • Rusinko, C. A. (2010). Integrating sustainability in management and business education. The Academy of Management Learning and Education, 9(3), 507–519.

    Article  Google Scholar 

  • Schaltegger, S., Bennett, M., & Burritt, R. (Eds.). (2006). Sustainability accounting and reporting. Dordrecht: Springer.

    Google Scholar 

  • Schoemaker, P. J. H. (2008). The future challenges of business: Rethinking management education. California Management Review, 50(1), 119–139.

    Article  Google Scholar 

  • Simon, D. & Lundebye, A. (2013). Stepping outside a comfort zone: Transdisciplinary innovation in sustainability education. In Atfield & Kemp (Eds.), Enhancing education for sustainable development in business and management, Hospitality, Leisure, Marketing, Tourism. HEA: York.

  • Starik, R., Marcus, & Clark, (2010). Editorial: In search of sustainability in Management Education. Academy of Management Learning & Education, 9(3), 377–383.

    Article  Google Scholar 

  • Starkey, K., & Tempest, S. (2009). The winter of our discontent: The design challenge for business schools. Academy of Management Learning and Education, 8(4), 576–586.

    Article  Google Scholar 

  • Sterling, S. (2004). Higher education, sustainability and the role of systemic learning. In P. Corcoran & A. Wals (Eds.), Higher education and the challenge of sustainability: Contestation, critique, practice, and promise. Dordrecht: Kluwer Academic.

    Google Scholar 

  • Stibbe, A. (2009). The handbook of sustainability literacy: Skills for a changing world. Totnes: Green Books.

    Google Scholar 

  • Stubbs, W., & Schapper, J. (2011). Two approaches to curriculum development for educating for sustainability and CSR. International Journal of Sustainability in Higher Education, 12(3), 259–268.

    Article  Google Scholar 

  • Ten Bos, R., & Bevan, D. (2011). Sustainability. In M. J. Painter-Morland & R. Ten Bos (Eds.), Business ethics and continental philosophy. Cambridge: Cambridge University Press.

    Google Scholar 

  • Truscheit, A., & Otte, C. (2007). Sustainable games people play: Teaching sustainability skills with the aid of the role-play, NordWestPower. In C. Galea (Ed.), Teaching business sustainability. Volume 2: Cases, simulations and experiential approaches (pp. 164–170). Sheffield: Greenleaf.

    Google Scholar 

  • Uhl-Bien, M., Marion, R., & McKelvey, B. (2007). Complexity leadership theory: Shifting leadership from the industrial age to the knowledge era. The Leadership Quarterly, 18(4), 298–318.

    Article  Google Scholar 

  • Unerman, J., Bebbington, J., & O’Dwyer, B. (Eds.). (2014). Sustainability accounting and accountability (2nd ed.). London: Routledge.

    Google Scholar 

  • WCED. (1987). Report of the world commission on environment and development: Our common future. United Nations world commission on environment and development. Oxford: Oxford University Press.

    Google Scholar 

  • Werhane, P. W., & Painter-Morland, M. (Eds.). (2011). Leadership, gender and organization. Dordrecht: Springer.

    Google Scholar 

  • Weybrecht, G. (2013). The sustainable MBA: A business guide to sustainability. Chichester: Wiley.

    Google Scholar 

Download references

Acknowledgments

The authors would like to acknowledge and thank the following individuals who were part of the initial ABIS-EFMD survey project through which the data was gathered, and who were part of initial discussions to reflect on the data. From ABIS, we thank Gilbert Lenssen, Simon Pickard, Jacqueline Brassey, Marieke de Kort and Elena Urizar. From EFMD, we are grateful to Ulrich Hommel, Jocelyn Wang and Christoph Lejeune.

Author information

Authors and Affiliations

Authors

Corresponding author

Correspondence to Mollie Painter-Morland.

Rights and permissions

Reprints and permissions

About this article

Check for updates. Verify currency and authenticity via CrossMark

Cite this article

Painter-Morland, M., Sabet, E., Molthan-Hill, P. et al. Beyond the Curriculum: Integrating Sustainability into Business Schools. J Bus Ethics 139, 737–754 (2016). https://doi.org/10.1007/s10551-015-2896-6

Download citation

  • Received:

  • Accepted:

  • Published:

  • Issue Date:

  • DOI: https://doi.org/10.1007/s10551-015-2896-6

Keywords

Navigation