Creative and Knowledge Society

ISSNs: 1338-4465, 1338-5283

11 found

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  1.  15
    Brands and their Association Networks.Ina Kováčová Bečková & Zuzana Ihnatova - 2016 - Creative and Knowledge Society 6 (2):48-58.
    Purpose of the article One of the approaches how to create a concept of a brand is a form of identifying association network in the mind of the consumer and creating semantic maps composed of all associations that are largely shaped by cultural values of consumers. Methodology/methods In the first phase, the author of the study was detecting the associations connected with the Mexican brand alcoholic beer Corona Extra using focus group with a sample of 15 respondents. In the second (...)
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  2.  14
    Spatial Aspects Of Unemployment In The Visegrad-Group Economies.Roman Hušek & Tomáš Formánek - 2016 - Creative and Knowledge Society 6 (2):1-12.
    Purpose of the article: Most regional macroeconomic processes may not be adequately analyzed without accounting for their spatial nature: regional distances, interactions between neighbors, spill-over effects and interdependencies. This contribution focuses on various factors ruling unemployment dynamics in the Visegrad Group countries and their major economic partners: Germany and Austria. The analysis is performed at the NUTS2 level. Methodology/methods: Spatial econometrics is a unique tool for a broad range of quantitative analyses and evaluations. Spatial econometric models are based on geo-coded (...)
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  3.  17
    Die Auswirkungen Der Zinspolitik Im Bankensystem Und Bei Immobilienentwicklungen / The Impact Of Interest Rate Policy, On The Banking System And On Real Estate Development.Pamela Priess - 2016 - Creative and Knowledge Society 6 (2):13-25.
    The research purpose is to find out if signs of a real estate bubble are shown at the austrian real estate market right now. Lending rates are composed of different factors: the base rate is the price that the customer is willing to pay. The risk premium is given to compensate the lenders risk of full or partial failure of repayment. The inflation adjustment takes into account the impairment of money over the term of a loan. The liquidity premium increases (...)
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  4.  17
    Financing As One Of The Key Success Factors Of Small And Medium-Sized Enterprises.Stjepan Pticar - 2016 - Creative and Knowledge Society 6 (2):36-47.
    All entrepreneurs try to be timely unlimited, constant and successful in their business. In doing so, their company founding, running operations and development all depend on adequate and quality financing. The goal is to ensure a stable financing and growth and the question is how, when and from which sources should the financing be ensured. When talking of financing, it is primarily meant ensuring the money or the capital, a synonym of the entrepreneurship and its main moving strength. In order (...)
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  5.  10
    The Papris Methodology Verification Using The Implementation Of Specific Information System For Public Administration.Pavel Vlček & Vladimír Krajčík - 2016 - Creative and Knowledge Society 6 (2):26-35.
    The article focuses on process management in public administration using the specific case study of the statutory city of Ostrava. Based on the selected part of the PAPRIS methodology, the process management is verified, and conclusions from the application of information system e-SMO are generalized. Ostrava is third the biggest city in Czech Republic with approximately 320 thousand citizen. Article describes experiences with SW implements, which are used for model of process in public administration. Particulary at local authority of Ostrava (...)
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  6.  13
    Managing Education, Training and Knowledge.Otter Christian - 2016 - Creative and Knowledge Society 6 (1):1-17.
    Purpose of the article: Knowledge is increasingly importance for the economic well-being of businesses. Core competencies of management are the generation and processing of information, used to develop a competitive advantage. Information has become established as a commodity in its own right which can be bought and sold. Four out of five goods traded on the market now consist of services or relate to information in the broadest sense. Knowledge is created when different pieces of information are linked on the (...)
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  7.  19
    Formulating New Policy for the Creative Economy in Slovakia.Alena Dudekova & Emile M. Roest - 2016 - Creative and Knowledge Society 6 (1):1-17.
    The purpose of the research is to understand formulation of policy for creative industries, and in particular the importance of quantitative and qualitative data or information for formulation of the first policies for creative industries at national and regional level. The goal of the research is to assess whether it is possible to draft useful policy for the creative industry without having specific quantitative data at its disposal, which is often the case when such policy is being newly developed. The (...)
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  8.  16
    Current Issues of the Formation of the Investment Environment and Potential in Georgia.Salome Gogiashvili - 2016 - Creative and Knowledge Society 6 (1):1-13.
    The stage of the formation and establishment of a market economy in Georgia raises the necessity for economic science to solve fundamentally different problems concerning the improvement of the investment environment and investment climate in national economy. After the collapse of the former Soviet Union, the replacement with new relationships has been quite difficult and painful in which foreign investments should play a crucial role. Issues to be discussed include the questions that explore some of the categories and the constraints (...)
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  9.  20
    Development and Impact of Chinese Investment in EU.Nguyen Phuoc Hung - 2016 - Creative and Knowledge Society 6 (1):1-14.
    In this paper examines the roles and influence of China in the world and, mainly, in European Union. For a decade, Chinese investors have been looking for opportunities to buy european assets. Especially since the beginning of the 2008 crisis we observed an increase of investment activities of Chinese companies. During the crisis, cash troubled european companies due to loss of liquidity were forced to sell their shares at significant discount. Over time, with stabilizing the economic situation in Europe, European (...)
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  10.  58
    The Learning Organization.André Luhn - 2016 - Creative and Knowledge Society 6 (1):1-13.
    Why do organizations need to learn? This question will be discussed in this article, as well as the definition and characteristics of learning organizations. The reader will get a comprehensive description of a learning organization based on Peter M. Senge “The fifth discipline” to understand how a learning organization differs from traditional organizations. The final chapter will get an outlook that future learning processes within networks will have a stronger role, since it allows a better understanding between intraorganizational and interorganizational (...)
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  11.  9
    Education Support by Research in Local Transportation History.Frank Schindler & Juraj Štefanovič - 2016 - Creative and Knowledge Society 6 (1):1-12.
    Aim of the article is to present our research dealing with virtual reality modeling and education activities. It involves a chain of development steps: taking pictures of objects, collecting information, creation of 3D models and panoramas, setting up the interactive virtual reality environment along with educational support and testing the user experience with students. Methodology/methods of work: the creation of 3D models and panoramas is done by taking pictures of real objects and using them as textures. The education materials are (...)
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