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  1.  8
    Design in the Time of COVID-19: A Semiotic Angle.Dora Ivonne Alvarez Tamayo - 2020 - American Journal of Semiotics 36 (3):281-313.
    During 2020, humanity is facing an unprecedented event, the COVID-19 pandemic. Societies around the world have been shaken, and human capacities challenged. The effects are of superlative proportions in all human activity, highlighting the systemic condition of life. In order to demonstrate that people can perform Design Thinking for producing innovations, thanks to semiosis, analysis of cases from a pragmatist perspective are developed in this paper; the results show that Design Thinking is not an exclusive way to think of designers. (...)
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  2.  7
    From a Bubbling Swirl of Signs.Baranna Baker - 2020 - American Journal of Semiotics 36 (3):257-279.
    De-sign is an activity that is a result of semiotic and design processes combined to give a desired outcome. It is an outcome brought about by the conscious mind. But a De-sign outcome can be either tangible or intangible. Intangible results can lead to either an objective or a purely objective product. In other words, it can be a physical result or an imaginative state of mind. This paper explores the latter process of De-sign and how it relates to fictional (...)
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  3.  7
    On the Edge of the Unknown.Tiago da Costa E. Silva - 2020 - American Journal of Semiotics 36 (3):217-255.
    The present paper intends to discuss the process of design and its peculiar location at the threshold between the unknown and already established, well-accepted knowledge. The process of design is known for its catalyzing possibilities, often suggesting connections between conceptions, ideas, and solutions to problems by linking an initial formulation with the innovative and upcoming development of a project within a given design context. Thus, the process of design has the power to provide a space for playing, where experiments of (...)
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  4.  4
    Farouk Seif’s Hypostatic Semiotic Metaphysics.André De Tienne - 2020 - American Journal of Semiotics 36 (3):369-382.
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  5.  6
    Designed Environments, Mimesis and Likeness: Exploring Human-Material Ecologies.Seema Khanwalkar - 2020 - American Journal of Semiotics 36 (3):351-367.
    This paper attempts to understand the trajectories of “designed artifacts”, built or produced in the post war periods and its implications for the human body, material, ecology, and mimesis. Has Architecture gradually distanced itself from the body as an authoritative figure in its practice? Is it being seen more and more as an autonomous art, away from the complex web of social and political concerns? There seems to be a rationale to focus on the thinking and considerations that inform the (...)
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  6.  1
    Editorial Introduction.Farouk Y. Seif - 2020 - American Journal of Semiotics 36 (3):165-178.
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  7.  4
    De-Sign as a Destiny of Negation.Farouk Y. Seif - 2020 - American Journal of Semiotics 36 (3):179-215.
    Boundaries and borders are undefined and ambiguous paradoxical phenomena, but there is a prevalent repudiation of their ephemerality and transitoriness. Crossing unaccustomed boundaries and traversing untried borders can be achieved by understanding the boundless scope of design and semiotics. Since the idea of design and the doctrine of signs are not restricted by either the humanities or sciences, De-sign is a boundaryless and transdisciplinary perspective that cannot tolerate cultural enclaves, social dogmas, and an insistence on absolute reality. Engaging in the (...)
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  8.  3
    Signs of National Identity in the Graphic Design of Cypriot Print Advertisements.Evripides Zantides - 2020 - American Journal of Semiotics 36 (3):315-349.
    The current study seeks to identify signs of national identity through the design of commercial print advertisements in the Republic of Cyprus. Based on semiotic analysis of socio-cultural perspectives, the paper explores the relationship between images and texts, not only in terms of nonverbal and verbal messages, but also through typography and layout. In doing so, it also focuses on a case study of print advertisements designed for Laiko Kafekopteio. The research falls under the constructivist conception of national identity and (...)
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  9.  14
    Gestures of Acknowledgment.Vincent Colapietro - 2020 - American Journal of Semiotics 36 (1):77-94.
    Gestures are arguably the most pervasive, primordial, and generative of signs. This partly explains why the failure or refusal to gesture in certain ways, in certain circumstances, carries more weight than would seem otherwise comprehensible. Stanley Cavell attends to not only the importance of acknowledgment but also how our failures to acknowledge others amount to nothing less than an “annihilation of the other”. What account of gestures would begin to do justice to the power of such failures to wound humans (...)
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  10.  8
    The Music of Meaning.Vincent Colapietro - 2020 - American Journal of Semiotics 36 (1):11-45.
    This paper begins as a methodological musement inspired by a suggestion made by C. S. Peirce to William James. It takes his intellectual life as a complex affair displaying a creative tension between what, on the surface, appear to be exclusive impulses. On the one hand, there is the drive to attain the highest level of conceptual clarity humanly possible. This is of course evident in his pragmatism. On the other, there is his seeming dalliance with concepts so vague as (...)
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  11.  7
    Theoretical Riffs on the Blues.Vincent Colapietro - 2020 - American Journal of Semiotics 36 (1):47-76.
    After disambiguating the word, the author explores the blues primarily not as a genre of music but as a sensibility or orientation toward the world. In doing so, he is taking seriously suggestions made by a host of writers, most notably, Ralph Waldo Ellison, Amiri Baraka, James Baldwin, and Cornel West. As such, the focus is on the blues as an extended family of somatic practices bearing upon expression. At the center of these practices, there is in the blues always (...)
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  12.  16
    Peirce on Practical Reasoning.Nathan Houser - 2020 - American Journal of Semiotics 36 (1):117-134.
    It is generally agreed that what distinguishes practical reasoning from more thoughtful reasoning is that practical reasoning properly results in action rather than in conceptual conclusions. There is much disagreement, however, about how appropriate actions follow from practical reasoning and it is commonly supposed that the connection between reasoning and action can neither be truly inferential nor strictly causal. Peirce appears to challenge this common assumption. Although he would agree that conscious and deliberate argumentation results in conceptual conclusions rather than (...)
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  13.  13
    Semiotics and Philosophy.Nathan Houser - 2020 - American Journal of Semiotics 36 (1):135-164.
    Semiotics has not been warmly welcomed as an area of research concentration within philosophy, especially not within philosophy in the English empirical tradition. But when we consider that much of the focus of semiotic research is signification, reference, and representation, it seems evident that semiotic questions are as old as reflective thought itself. A look at how these questions have been treated throughout the history of philosophy suggests that Umberto Eco was right in claiming that most major philosophers have grappled (...)
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  14.  11
    Thinking at the Edges.Nathan Houser - 2020 - American Journal of Semiotics 36 (1):95-116.
    The field of semiotic studies requires borders to function as a discipline but as a living science it is essential that those borders be unheeded. When Charles Peirce opened the modern field of semiotic studies he understood that he was an intellectual pioneer preparing the way for future semioticians. Peirce’s decision to equate semiotics with logic would likely seem bizarre to most professional logicians today yet his decision followed naturally from his view that all mental operations are sign actions and (...)
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  15.  4
    Sebeok Fellows Issue: Vincent Colapietro and Nathan Houser.Jamin Pelkey - 2020 - American Journal of Semiotics 36 (1):1-9.
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