Abstract

William Kingdon Clifford famously argued that "it is wrong always, everywhere, and for anyone, to believe anything upon insufficient evidence." His ethics of belief can be construed as involving two distinct theses—a moral claim (that it is wrong to hold beliefs to which one is not entitled) and an epistemological claim (that entitlement is always a function of evidential support). Although I reject the (universality of the) epistemological claim, I argue that something deserving of the name "ethics of belief" can nevertheless be preserved. However, in the second half of the paper I argue that Clifford's response to the problem of unethical belief is insufficiently attentive to the role played by self-deception in the formation of unethical beliefs. By contrasting the first-person perspective of a doxastic agent with the third-person perspective of an outside observer, I argue that unethical belief is a symptom of deficiencies of character: fix these, and belief will fix itself. I suggest that the moral intuitions implicit in our response to examples of unethical belief (like Clifford's famous example of the ship owner) can better be accounted for in terms of a non-evidentialist virtue ethics of belief-formation, and that such an account can survive the rejection of strong versions of doxastic voluntarism