World Futures 64 (4):276 – 291 (2008)

Abstract
Theater production is a collaborative creative activity. Social creativity recognizes the relationships between creative groups and the contexts in which creativity emerges. It also suggests that the interactive processes between the collaborators and their work form a center, which in turn becomes a kind of creative entity itself. An evolving systems case study of production practices at the Oregon Shakespeare Festival illuminates this process and illustrates the differences between seeing an aggregate creative activity and the more holistic view, in which the artwork functions like another person, a creature in dialogue with the personality of the creative system.
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DOI 10.1080/02604020701807327
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