Journal of Business Ethics 6 (5):413 - 418 (1987)

Roger Crisp
Oxford University
It is argued that persuasive advertising overrides the autonomy of consumers, in that it manipulates them without their knowledge and for no good reason. Such advertising causes desires in such a way that a necessary condition of autonomy — the possibility of decision — is removed. Four notions central to autonomous action are discussed — autonomous desire, rational desire and choice, free choice, and control or manipulation — following the strategy of Robert Arrington in a recent paper in this journal. Replies are made to Arrington's arguments in favour of advertising. It is also claimed that the argument developed by Philip Nelson, which concludes that even if persuasive advertising does override autonomy, it is still in the interests of consumers to be subjected to it, is seriously mistaken. Finally, some caveats concerning informative advertising are presented.
Keywords No keywords specified (fix it)
Categories (categorize this paper)
DOI 10.1007/BF00382898
Edit this record
Mark as duplicate
Export citation
Find it on Scholar
Request removal from index
Revision history

Download options

PhilArchive copy

Upload a copy of this paper     Check publisher's policy     Papers currently archived: 69,114
External links

Setup an account with your affiliations in order to access resources via your University's proxy server
Configure custom proxy (use this if your affiliation does not provide a proxy)
Through your library

References found in this work BETA

Advertising and Behavior Control.Robert L. Arrington - 1982 - Journal of Business Ethics 1 (1):3 - 12.

Add more references

Citations of this work BETA

Autonomy and Adaptive Preferences.Ben Colburn - 2011 - Utilitas 23 (1):52-71.
Business Ethics.Jeffrey Moriarty - 2016 - Stanford Encyclopedia of Philosophy.

View all 33 citations / Add more citations

Similar books and articles


Added to PP index

Total views
664 ( #11,502 of 2,499,225 )

Recent downloads (6 months)
20 ( #42,740 of 2,499,225 )

How can I increase my downloads?


My notes