Marshall’s asset equilibrium model provides a way ofexplaining the identity of entrepreneurs. Keynes adopted this model buttransformed it when he emphasized the short-period and volatilecharacter of long-term expectations. This entails a view of entrepreneuridentity in which radical uncertainty plays a central role. This in turndeepens the post Keynesian view of uncertainty as ontological in thatentrepreneurs’ survival plays into their behavior. This paper exploresthis role-based view of individual identity and uses the analysis tocomment on Keynes’s ideas for the socialization of investment andeuthanasia of the rentier in the last chapter of The general theory
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DOI 10.23941/ejpe.v3i1.38
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Principia Ethica.G. E. Moore - 1903 - Dover Publications.
Principia Ethica.Evander Bradley McGilvary - 1904 - Philosophical Review 13 (3):351.
A Treatise on Probability.Harry T. Costello - 1923 - Journal of Philosophy 20 (11):301-306.

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