Business and social reputation: Exploring the concept and main dimensions of corporate reputation [Book Review]
Journal of Business Ethics 63 (4):361-370 (2006)
Abstract |
Different theoretical approaches highlight the growing relevance of corporate reputation as strategic factor. Among these approaches the arguments of the Resource-Based View are special worthwhile (Grant, 1991, California Management Review 33(3), 114–135; Barney, 1999, Sloan Management Review Spring, 137–145). Nevertheless, this topic poses several methodological problems (Barney et al., 2001), as the unavailability to identify and measure this organizational factor, that is “socially complex” and intangible in its nature. In this work, using the findings of our empirical research on Spanish biotechnology firms, we carry out an identification and measurement of corporate reputation, highlighting its two key components: “business reputation” and “social reputation”.
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Keywords | corporate reputation social reputation business reputation |
Categories | (categorize this paper) |
DOI | 10.1007/s10551-005-3244-z |
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Citations of this work BETA
Reputational Implications for Partners After a Major Audit Failure: Evidence From China.Xianjie He, Jeffrey Pittman & Oliver Rui - 2016 - Journal of Business Ethics 138 (4):703-722.
Corporate Reputation Measurement: Alternative Factor Structures, Nomological Validity, and Organizational Outcomes.James Agarwal, Oleksiy Osiyevskyy & Percy M. Feldman - 2015 - Journal of Business Ethics 130 (2):485-506.
Environmental Respect: Ethics or Simply Business? A Study in the Small and Medium Enterprise (Sme) Context. [REVIEW]Jesús Cambra-Fierro, Susan Hart & Yolanda Polo-Redondo - 2008 - Journal of Business Ethics 82 (3):645 - 656.
I Love That Company: Look How Ethical, Prominent, and Efficacious It Is—A Triadic Organizational Reputation (TOR) Scale.James Agarwal, Madelynn Stackhouse & Oleksiy Osiyevskyy - 2018 - Journal of Business Ethics 153 (3):889-910.
Honorableness or Beneficialness? Cicero on Natural Law, Virtues, Glory, and (Corporate) Reputation.Michael S. Aßländer - 2013 - Journal of Business Ethics 116 (4):751-767.
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