Abstract

Peter Baehr's new book examines unmasking in the history of social theory, politics and contemporary media. In this review, I focus on the assessment of styles of theorizing in social theory and sociology in particular. Baehr shows that through its inheritance of an Enlightenment commitment to a critique of power and domination, mainstream sociology have absorbed an “unmasking” model of critique where instead of “scientific refutation” or “principled disagreement” what is practiced is the removal of a “disguise”. I consider the book's rich history of masking and unmasking in social thought, as well as the claim that “dramaturgical” and Anglophone sociologies are more favorably disposed towards the “masking” trope; although, I also observe the book's historical depth is not matched by contemporary breadth. I conclude by asking whether reflection on styles of thought in social theory can be separated from a sociology of sociology; and also ask whether the masking and unmasking dialectic is yet another chapter in the long history of what the Greeks called theoria.