Cross-Cultural Perceptions of Business Ethics: Evidence from the United States and China [Book Review]

Journal of Business Ethics 114 (4):633-642 (2013)

A number of empirical studies have examined business ethics across cultures, focusing primarily on differences in ethical profiles between cultures and groups. When managers consider whether or not to develop a business relationship with those from a different culture, their decision may be affected by actual differences in ethical profiles, but potentially even more so by their perceptions of ethicality in the counterpart culture. The latter issue has been largely ignored in extant empirical research regarding cross-cultural ethical profiles. In this study, we employ a design that allows for a more complete analysis of cross-cultural perspectives, examining both the manner in which selected cultures view themselves and the manner in which those same cultures perceive the ethical profiles of others. To this end, we surveyed master’s students in business fields at several universities in the United States and China—two countries/cultures that engage in a significant amount of business transactions—and examined differences in personal ethical profiles across cultures, differences in one group’s ethical profile and the way it is perceived by the other group, and differences in perceived ethical profiles across cultures; that is, differences in how groups view each other. Findings suggest meaningful discrepancies in the ethical perceptions formed toward the counterpart culture. Results support a role for ethical perceptions in future research, and further examination and inquiry into the development and adaptation of ethical perceptions in cross-cultural business dealings
Keywords Business ethics  Cross-cultural perceptions  Ethical perceptions  Ethical vignettes  International business  Survey instruments
Categories (categorize this paper)
DOI 10.1007/s10551-013-1709-z
Edit this record
Mark as duplicate
Export citation
Find it on Scholar
Request removal from index
Revision history

Download options

Our Archive

Upload a copy of this paper     Check publisher's policy     Papers currently archived: 40,683
External links

Setup an account with your affiliations in order to access resources via your University's proxy server
Configure custom proxy (use this if your affiliation does not provide a proxy)
Through your library

References found in this work BETA

View all 6 references / Add more references

Citations of this work BETA

Add more citations

Similar books and articles

Business Ethical Perceptions of Business People in East China.Xinwen Wu - 1999 - Business Ethics Quarterly 9 (3):541-558.


Added to PP index

Total views
32 ( #253,132 of 2,242,821 )

Recent downloads (6 months)
4 ( #499,634 of 2,242,821 )

How can I increase my downloads?


My notes

Sign in to use this feature