Abstract

The study is part of an ampler research focusing on the issue of the mentalities (collective imaginary), seculariza- tion and the theory of the cultural models. The interre- latedness of these theoretical topics is approached on the basis provided by the qualitative analysis data, and attempts to demonstrate the variety of the consequences in the secularization process within culture, regarding them as seminal premises of producing novelty and dif- ference. However, secularization is assessed on a com- parative basis, in accordance with the rise and develop- ment of present-day religiosity. Cultural models face on- going revision, reflecting the changes going on within the frame of the mentalities or the collective imaginary. Though the cultural model tends to embody the most feasible (pragmatic) representation of the imaginary, contextuality, contingency and historicity are part in the ultimate shaping of the model