In Jenkins’s groundbreaking analysis of flirtation (Jenkins 2006), she suggests that an act is an act of flirtation if, and only if, the following two conditions are satisfied: “First, the flirter should act with the intention to raise flirter/flirtee romance and/or sex to salience, in a knowing yet playful way. Second, he or she should believe that the flirtee can respond is in some significant way”. Jenkins also draws the useful distinction between flirtation proper and “flirtatious behaviour”: there is behaviour that typically raises romance or sex to salience in a knowing but playful way, but it can occur without flirting. In Jenkins’s example, a woman touching her ear while chatting to a man in Italy, who has no knowledge that in Italy that can be a sexual come-on, may be behaving flirtatiously without flirting. On the other hand, there can be flirting that does not count as flirtatious behaviour. There can be one-off jokes or private codes that intentionally and playfully raise sex or romance to salience, but through behaviour that seems entirely innocuous (or perhaps just strange) to anyone besides the flirter and flirtee.
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