Journal of Business Ethics 104 (2):207-218 (2011)

The article suggests that the four-factor model of corporate citizenship (CC: economic, legal, ethical, and discretionary responsibilities) does not fairly represent all pertinent dimensions of employees’ CC perceptions. Based on an empirical study with a sample of 316 employees, we show that, at least in some contexts, individuals distinguish seven CC dimensions: (1) economic responsibilities toward customers; (2) economic responsibilities toward owners; (3) legal responsibilities; (4) ethical responsibilities; (5) discretionary responsibilities toward employees; (6) discretionary responsibilities toward the community; and (7) discretionary responsibilities toward the natural environment. We do not suggest that this seven-factor model represents all of the (more) relevant CC dimensions in the employees’ minds. We aim to share evidence showing that the four-factor model proposed by Maignan et al. (Journal of the Academy of Marketing Science 27(4):455–469, 1999 ) may be refined, at least when the employees are the stakeholders in question.
Keywords Corporate citizenship  Economic responsibilities toward customers  Economic responsibilities toward owners  Discretionary responsibilities toward employees  Discretionary responsibilities toward community  Discretionary responsibilities toward natural environment
Categories (categorize this paper)
DOI 10.1007/s10551-011-0899-5
Edit this record
Mark as duplicate
Export citation
Find it on Scholar
Request removal from index
Revision history

Download options

PhilArchive copy

Upload a copy of this paper     Check publisher's policy     Papers currently archived: 58,797
External links

Setup an account with your affiliations in order to access resources via your University's proxy server
Configure custom proxy (use this if your affiliation does not provide a proxy)
Through your library

References found in this work BETA

Small Business Champions for Corporate Social Responsibility.Heledd Jenkins - 2006 - Journal of Business Ethics 67 (3):241-256.

View all 20 references / Add more references

Citations of this work BETA

No citations found.

Add more citations

Similar books and articles

Two Ethical Issues in Mergers and Acquisitions.Patricia H. Werhane - 1988 - Journal of Business Ethics 7 (1-2):41 - 45.


Added to PP index

Total views
8 ( #956,214 of 2,425,661 )

Recent downloads (6 months)
1 ( #546,862 of 2,425,661 )

How can I increase my downloads?


My notes