Journal of Business Ethics 94 (2):177 - 191 (2010)
This article advances the idea that shareholders who seek to influence corporate behaviour can be understood analytically as norm entrepreneurs. These are actors who seek to persuade others to adopt a new standard of appropriateness. The article thus goes beyond studies which focus on the influence of shareholder activism on single instances of corporate conduct, as it recognises shareholders' potential as change agents for more widely shared norms about corporate responsibilities. The article includes the empirical example of US internet technology companies who, in their Chinese operations, face conflicts of norm systems in regard to freedom of expression on the internet. Shareholders have been active in seeking to persuade these companies to adopt a norm of adhering to global standards for human rights over restrictions implied by authoritarian regimes to which they deliver services
|Keywords||corporate social responsibility CSR freedom of expression human rights norm entrepreneur shareholder activism SRI|
|Categories||categorize this paper)|
References found in this work BETA
Corporate Social Responsibility Evolution of a Definitional Construct.Archie B. Carroll - 1999 - Business and Society 38 (3):268-295.
The Maturing of Socially Responsible Investment: A Review of the Developing Link with Corporate Social Responsibility. [REVIEW]Russell Sparkes & Christopher J. Cowton - 2004 - Journal of Business Ethics 52 (1):45-57.
Concepts and Definitions of CSR and Corporate Sustainability: Between Agency and Communion. [REVIEW]van Marrewijk Marcel - 2003 - Journal of Business Ethics 44 (2-3):95-105.
Fad and Fashion in Shareholder Activism: The Landscape of Shareholder Resolutions, 1988–1998.Samuel B. Graves, Sandra Waddock & Kathleen Rehbein - 2001 - Business and Society Review 106 (4):293-314.
Just Doing Business or Doing Just Business: Google, Microsoft, Yahoo! And the Business of Censoring China's Internet.Gary Elijah Dann & Neil Haddow - 2008 - Journal of Business Ethics 79 (3):219 - 234.
Citations of this work BETA
From Preaching to Investing: Attitudes of Religious Organisations Towards Responsible Investment.Céline Louche, Daniel Arenas & Katinka C. van Cranenburgh - 2012 - Journal of Business Ethics 110 (3):301-320.
Social Shareholder Engagement: The Dynamics of Voice and Exit. [REVIEW]Jennifer Goodman, Céline Louche, Katinka C. Van Cranenburgh & Daniel Arenas - 2013 - Journal of Business Ethics 125 (2):1-18.
From Preaching to Investing: Attitudes of Religious Organisations Towards Responsible Investment. [REVIEW]Céline Louche, Daniel Arenas & Katinka C. Cranenburgh - 2012 - Journal of Business Ethics 110 (3):301-320.
Visionaries and Wayfinders: Deliberate and Emergent Pathways to Vision in Social Entrepreneurship.Sandra Waddock & Erica Steckler - forthcoming - Journal of Business Ethics.
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