The Moral of the Story: Re-framing Ethical Codes of Conduct as Narrative Processes

Journal of Business Ethics 136 (1):89-100 (2016)

This paper re-frames business ethical codes as narrative processes by reflecting critically on key ontological assumptions underpinning the existing research, and introducing new and relevant concepts based on alternative assumptions. The first section draws on recent decision-making research to develop a theoretical account of BCEs as complex, socially embedded sensemaking processes. The second section addresses the content of codes, and differentiates between narrative and logico-scientific modes of reasoning. The third section focuses on the quality of code communication and identifies several distinct types of narrative process. We provide research directions for how this new understanding of BCEs may be further developed, as well as implications for practitioners. In response to the call for new conceptual models, the paper provides organizational researchers with a more nuanced understanding of how BCEs enable or constrain ethical behavior in organizations.
Keywords No keywords specified (fix it)
Categories (categorize this paper)
DOI 10.1007/s10551-014-2505-0
Edit this record
Mark as duplicate
Export citation
Find it on Scholar
Request removal from index
Revision history

Download options

Our Archive

Upload a copy of this paper     Check publisher's policy     Papers currently archived: 39,692
External links

Setup an account with your affiliations in order to access resources via your University's proxy server
Configure custom proxy (use this if your affiliation does not provide a proxy)
Through your library

References found in this work BETA

Philosophy and the Mirror of Nature.R. Rorty - 1979 - Princeton University Press.

View all 37 references / Add more references

Citations of this work BETA

Add more citations

Similar books and articles

The Establishment and Enforcement of Codes.Mike Healy & Jennifer Iles - 2002 - Journal of Business Ethics 39 (1-2):117 - 124.
The Relation Between Ethical Codes and Moral Principles.Donald Bersoff & Peter Koeppl - 1993 - Ethics and Behavior 3 (3 & 4):345 – 357.
Are Nursing Codes of Practice Ethical?S. Pattison - 2001 - Nursing Ethics 8 (1):5-18.
Corporate Codes of Conduct.Ian Maitland - 2005 - International Corporate Responsibility Series 2:65-78.


Added to PP index

Total views
8 ( #748,875 of 2,327,787 )

Recent downloads (6 months)
4 ( #428,974 of 2,327,787 )

How can I increase my downloads?


My notes

Sign in to use this feature