Automatic and controlled semantic processing: A masked prime-task effect

Consciousness and Cognition 14 (2):278-295 (2005)

Authors
Brittny Valdes
Florida International University
Abstract
A classical definition of automaticity establishes that automatic processing occurs without attention or consciousness, and cannot be controlled. Previous studies have demonstrated that semantic priming can be reduced if attention is directed to a low-level of analysis. This finding suggests that semantic processing is not automatic since it can be controlled. In this paper, we present two experiments that demonstrate that semantic processing may occur in the absence of attention and consciousness. A negative semantic priming effect was found when a low-level prime-task was required and when a masked lexical decision prime-task was performed . This paper also discusses the limitations of the inhibitory mechanism involved in negative semantic priming effect
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DOI 10.1016/j.concog.2004.08.001
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Studies of Interference in Serial Verbal Reactions.J. R. Stroop - 1935 - Journal of Experimental Psychology 18 (6):643.

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