Corporate social responsibility-a SMME perspective

African Journal of Business Ethics 2 (1):20 (2007)
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Abstract

The purpose of this study was to ascertain South African Small, Medium and Micro Enterprise owners'/managers' perceptions regarding the importance of corporate social responsibility in this sector of the economy. Their views were gauged by means of a questionnaire based on Carroll's CSR hierarchy. Descriptive and inferential statistics, based on 262 questionnaires, show that SMME owners/managers viewed CSR as a very important business practice in South Africa. Given the critical role that SMMEs can play in addressing South Africa's socio-economic needs, it is recommended that more SMME owners/managers be educated as to what CSR entails and how it can be implemented

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