Berlin, Germany: De Gruyter (2022)

Quan-Hoang Vuong
Phenikaa University
The book explores the nature, underlying causes, and the information processing mechanism of serendipity. It proposes that natural or social survival demands drive serendipity, and serendipity is conditional on the environment and the mindset, on both individual and collective levels. From Darwin’s evolution theory to Sun Tzu’s war tactics, major innovations throughout human history are unified by this key concept. In the rapidly changing world, information is abundant but rather chaotic. The adaptive power of serendipity allows people to notice treasures within this wild sea, but only for those who understand how it works. To increase the probability of encountering and attaining serendipity, one should employ the mindsponge mechanism and the 3D process of creativity, for without these frameworks, serendipity is truly an elusive target. The book also discusses methods to build environments and cultures rich in navigational and useful information to maximize the chance of finding and capitalizing on serendipity. As a skill, serendipity has a resemblance to how kingfishers observe and hunt their prey.
Keywords serendipity  mindsponge  innovation
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ISBN(s) 8366675858   9788366675858
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On the Origin of Species.Charles Darwin - 2008 - Oxford University Press.
A Theory of Human Motivation.A. H. Maslow - 1943 - Psychological Review 50 (4):370-396.
Science as Practice and Culture.Andrew Pickering (ed.) - 1992 - University of Chicago Press.
The Myth of Sisyphus.Albert Camus - 1957 - Philosophical Review 66 (1):104-107.

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