Ethics of Authenticity: Social Media Influencers and the Production of Sponsored Content

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Journal of Media Ethics 35 (2):68-82 (2020)
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Abstract

Media coverage of influencer marketing abounds with ethical questions about this emerging industry. Much of this coverage assumes influencers operate without an ethical framework and many social me...

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10.1080/23736992.2020.1736078

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References found in this work

The Ethics of Authenticity.Charles Taylor - 1991 - Harvard University Press.
The jargon of authenticity.Theodor W. Adorno - 1973 - Evanston, Ill.,: Northwestern University Press.
Serving the public and serving the market: A conflict of interest?John McManus - 1992 - Journal of Mass Media Ethics 7 (4):196 – 208.

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